Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal Jurnal Kajian Ilmu Manajamen
Rahma Suro Anjani
Program Studi Manajemen FEB UTM
Economics, Econometrics & Finance

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Minat Mengunakan Perbankan Digital Seabank: Kualitas Layanan Digital, Literasi Keuangan, dan Kemudahan Penggunaan Rahma Suro Anjani; Makhmud Zulkifli
Jurnal Kajian Ilmu Manajemen (JKIM) Vol 6, No 2 (2026): Juni 2026
Publisher : Management Department of Economics and Business Of Trunojoyo Madura University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/jkim.v6i2.33790

Abstract

This study aims to determine the effect of digital service quality, financial literacy, and ease of use on the interest of students at Trunojoyo University, Madura, in using the digital bank SeaBank. The sampling technique used the theory of Hair et al., (2014), resulting in 126 student respondents who used SeaBank as the research sample. Data collection was carried out by distributing questionnaires with a Likert scale to measure each variable. Data analysis used multiple linear regression through the SPSS 22 (Statistical Product and Service Solution) application to determine the effect of each independent variable on interest in using SeaBank. The results showed that digital service quality had a significant effect on interest in using SeaBank with a significance value of 0.014 0.05. Financial literacy was also proven to have a significant effect on interest in using SeaBank with a significance value of 0.002 0.05. Meanwhile, ease of use had a significant effect on interest in using SeaBank with a significance value of 0.006 0.05. Simultaneously, digital service quality, financial literacy, and ease of use significantly influenced students' interest in using SeaBank's digital banking services, with a significance value of 0.000 0.05.
Co-Authors Makhmud Zulkifli