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All Journal Sapientia Diversalis: Journal of Human Interaction and Social Studies
Keisha Atiqah Delia
Universitas Brawijaya

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Deepfake AI and the Protection of Privacy Rights: An Islamic Perspective in Muslim-Majority Countries of Southeast Asia Asyifa Namira; Naylla Faradillah; Keisha Atiqah Delia; Bimo Mukti Alghyfari Akbar; Arjuna Ridlallah Bimaulidits Tsani; Abdul Rahman Zaky; Muhammad Haidar Ali
Journal of Human Interaction and Social Studies Vol. 1 No. 2 (2026): : May: Sapientia Diversalis: Journal of Human Interaction and Social Studies
Publisher : CV SCRIPTA INTELEKTUAL MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65310/320brg20

Abstract

The emergence of deepfake artificial intelligence (AI) has intensified concerns regarding privacy violations, identity manipulation, and reputational harm in digital environments. These challenges are particularly significant in Muslim-majority countries of Southeast Asia, where privacy and personal honour are closely connected to Islamic ethical and legal values. This study examines the implications of deepfake technology for privacy rights from an Islamic perspective, focusing on Indonesia, Malaysia, and Brunei Darussalam. Using a systematic literature review and qualitative-normative analysis, the study synthesizes scholarly publications, legal documents, policy reports, and Islamic jurisprudential sources related to deepfake governance and privacy protection. The findings reveal that existing regulatory frameworks remain fragmented and insufficient to address deepfake-related harms effectively. Islamic principles, particularly hifz al-‘ird, la darar wa la dirar, sidq, and amanah, provide a strong normative foundation for protecting privacy and human dignity. The study proposes a more integrated approach that combines contemporary privacy regulation with Islamic ethical principles to strengthen digital rights protection in Muslim-majority societies
Co-Authors Abdul Rahman Zaky Arjuna Ridlallah Bimaulidits Tsani Asyifa Namira Bimo Mukti Alghyfari Akbar Muhammad Haidar Ali Naylla Faradillah