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All Journal Jurnal Ekonomi Manajemen Sistem Informasi
Erislan Erislan
Universitas Sahid Jakarta, Jakarta, Indonesia
Economics, Econometrics & Finance

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Pengaruh Proses Bisnis, Pemenuhan Regulasi dan Kebijakan, Persepsi Masyarakat dan Keterbukaan Informasi terhadap Sistem Manajemen Lingkungan di Perusahaan Pengolah Limbah Kabupaten Bogor Novianty Novianty; Erislan Erislan; Sugiarto Sugiarto
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 7 No. 1 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (September-Oktober 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v7i1.6233

Abstract

Penelitian ini bertujuan menganalisis pengaruh proses bisnis, pemenuhan terhadap peraturan dan kebijakan, persepsi masyarakat, serta keterbukaan informasi terhadap efektivitas Sistem Manajemen Lingkungan (SML) di perusahaan pengelola limbah B3 di Kabupaten Bogor. Aktivitas pengelolaan limbah B3 yang kompleks berpotensi menimbulkan risiko terhadap lingkungan dan kesehatan masyarakat, termasuk kebauan yang seringkali menjadi sumber keluhan. Data dianalisis menggunakan pendekatan Structural Equation Modeling (SEM) dengan Partial Least Squares (PLS). Hasil menunjukkan bahwa proses bisnis (X1), pemenuhan regulasi kebijakan (X2), persepsi masyarakat (X3), dan keterbukaan informasi (X4) memiliki pengaruh positif dan signifikan terhadap efektivitas SML (Z). Keterbukaan informasi (X4) menjadi prediktor terkuat. Temuan ini mengimplikasikan pentingnya transparansi dalam membangun SML yang efektif, terutama dalam mengatasi dampak negatif pengelolaan limbah B3 seperti kebauan, dan perlunya respons yang baik terhadap keluhan masyarakat.
The Influence of Key Opinion Leaders on Generation Z Purchasing Decisions on Social Media Erislan Erislan
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 7 No. 3 (2026): Jurnal Ekonomi Manajemen Sistem Informasi (Januari - Februari 2026)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v7i3.7430

Abstract

The Influence of Key Opinion Leaders on Generation Z Purchasing Decisions on Social Media. This study examines how Key Opinion Leaders influence purchasing decisions among Generation Z in Indonesia through credibility, content alignment, and interaction intensity on social media platforms. The research aims to identify the relative strength of these factors in shaping consumer purchase behavior in a digital marketing context. A quantitative explanatory design was employed, with data collected from 300 Generation Z respondents who actively use Instagram and TikTok. The data were analyzed using Structural Equation Modeling. The results show that credibility, content alignment, and interaction intensity all have a positive and significant effect on purchasing decisions, with credibility emerging as the most influential factor. These findings indicate that trustworthiness and expertise of influencers play a central role in digital persuasion, supported by relevant content and interactive engagement. The study concludes that effective influencer marketing strategies targeting Generation Z should emphasize credible opinion leaders, authentic content alignment, and meaningful interaction to enhance purchasing decisions.
Co-Authors Novianty Novianty Sugiarto Sugiarto