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p-Index From 2021 - 2026
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All Journal International Journal of Humanities Education and Social Sciences
Nursapia Harahap
State Islamic University of North Sumatra, Indonesia
Humanities Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Social Sciences Other

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Efektifitas media sosial dalam meningkatkan partisipasi peserta pelatihan di BBPVP Medan Putri Amanda; Nursapia Harahap
International Journal Of Humanities Education and Social Sciences (IJHESS) Vol 5 No 5 (2026): IJHESS APRIL 2026
Publisher : CV. AFDIFAL MAJU BERKAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55227/ijhess.v5i5.2313

Abstract

This study aims to analyze the effectiveness of Instagram as a social media platform in increasing participant engagement in training programs at the Medan Center for Vocational Training and Productivity (BBPVP), as well as to identify the inhibiting factors. The method used is a descriptive qualitative approach with data collection techniques including in-depth interviews, observation, and documentation. The research informants consist of public relations staff, social media administrators, training participants, and members of the public who use social media. The results show that Instagram plays an effective role as a public communication medium in increasing participant engagement through the presentation of attractive visual content, clear information, and interactive features that encourage audience involvement. This effectiveness is reflected in the increased awareness, interest, and registration actions of training participants. However, the effectiveness has not yet been optimal due to several obstacles, such as limited human resources, lack of consistency in content publication, and low levels of interaction among certain segments of the audience. The conclusion of this study indicates that social media has great potential to enhance participation in training programs if supported by well-planned digital communication strategies, relevant content, and professional management.
The Representation of Racism in the Film Pengepungan di Bukit Duri (A Semiotic Analysis Based on Roland Barthes’ Model) Dani Fitrah Kurniawan; Nursapia Harahap
International Journal Of Humanities Education and Social Sciences (IJHESS) Vol 5 No 5 (2026): IJHESS APRIL 2026
Publisher : CV. AFDIFAL MAJU BERKAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55227/ijhess.v5i5.2321

Abstract

This study is motivated by the persistence of racism in society, which does not always manifest explicitly but is reproduced through communication practices and media representations. The research problem addressed in this study is how racist communication is represented in the film Pengepungan di Bukit Duri. This study aims to analyze the forms of racist communication in the film as a system of meaning operating through verbal and visual signs. The method employed is a qualitative approach using Roland Barthes’ semiotic analysis, which examines meaning at the levels of denotation, connotation, and myth. The data consist of scenes containing racist communication, collected through observation and analyzed purposively. The results show that racist communication is represented through labeling, stereotypes, microaggressions, hate speech, as well as dehumanization and collective violence against the Chinese ethnic group. Within the framework of the race discrimination system, racism operates at the interactional, social, and structural levels, which are interconnected. The novelty of this study lies in its analysis of racism as a communication practice based on a system of signs that is linked to social structures. Thus, the film not only represents conflict but also reveals how racism is normalized through communication. This study contributes to communication studies by positioning racism as a sign-based communicative system linked to broader social structures
Co-Authors Dani Fitrah Kurniawan Putri Amanda