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The Impact of Gamification on Female Gen Z Users’ Continuance Intention to Use Digital Payment Method in Jakarta Audrey Thalia Jesslyn; Chiquita Adaora; Jerry S. Justianto; Irene Bunga Amanda
International Journal of Social Service and Research (IJSSR) Vol. 3 No. 2 (2023): International Journal of Social Service and Research (IJSSR)
Publisher : CV. Ridwan Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/ijssr.v3i2.263

Abstract

The rapid advancement in technology today has altered the way and conduct of customers when making purchases. Almost every part of life has started to change from conventional to digital. This is relevant, for example, in the case of payment transactions. The large number of e-commerce industries, online transportation, and payment systems through digital payment applications reflect Indonesia's rapid digitalization. The payment system emerged as a revolution that transformed the cash payment system into a non-cash payment system. GoPay, OVO, Dana, Linkaja, Qris, Shopee Pay Later, Doku, and other digital payment methods are currently available in Indonesia. The aim of this study was to examine the impact of the gamification on the intention to continue using the Digital Payment Services. This form of study is known as quantitative analysis. This study's data source is primary data collected from digital payment users in Indonesia.
Dampak Fitur Augmented Reality Tirtir Terhadap Brand Engagement dan Usage Intention: Melalui Lensa Technology Acceptance Model Dalam Pemasaran Produk Kecantikan Dreena Alvina Roselynd; Ahmad Hamdani; Jerry S. Justianto
SENTRI: Jurnal Riset Ilmiah Vol. 4 No. 7 (2025): SENTRI : Jurnal Riset Ilmiah, Juli 2025
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/sentri.v4i7.4326

Abstract

This study analyzes the impact of Augmented Reality (AR) features of the Tirtir brand on Brand Engagement and Usage Intention through the Technology Acceptance Model (TAM). A survey was conducted with 377 female TikTok users in the Greater Jakarta area (Jabodetabek), and the data were analyzed using SEM-PLS. The results show that AR characteristics (Vividness, Interactivity, Novelty) have a significant positive effect on Perceived Ease of Use, Perceived Usefulness, and Enjoyment. These three variables positively influence Brand Engagement, which in turn affects Brand Usage Intention. The study confirms the mediating role of TAM variables in the relationship between AR characteristics and Brand Engagement, as well as the mediating role of Brand Engagement in the relationship between TAM variables and Brand Usage Intention. The findings provide strategic implications for digital marketing in the beauty industry through interactive virtual shopping experiences.
The Mediating Role of Commitment to Enhance Project Performance in Indonesia’s Construction Industry Alldo HW; William Mangapul Hasiholan; M. Nefriansyah Hasibuan; Jerry S. Justianto
International Research Journal of Business Studies Vol. 18 No. 3 (2025): December 2025 - March 2026
Publisher : Universitas Prasetiya Mulya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21632/irjbs.18.3.363-382

Abstract

The construction industry in Indonesia is growing rapidly, with significant projected growth in 2025. However, delays and failures in project completion remain major challenges, negatively impacting companies and the industry's reputation. This study aimed to analyze the influence of emotional intelligence and organizational culture on project performance, with organizational commitment as a mediating factor, focusing on project managers in state-owned construction companies. Using a quantitative-explanatory approach and probability sampling with cluster techniques, data were collected from 166 project managers across seven state-owned construction firms in Indonesia. SEM-PLS was employed for analysis. Results indicated that emotional intelligence significantly impacts both project performance and organizational commitment. Additionally, organizational culture promoting transparency and collaboration positively influences project performance, albeit to a lesser extent. Organizational commitment serves as a critical mediator. Future studies should consider demographic factors, adopt a longitudinal design, and involve broader organizational roles for a more comprehensive perspective.