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All Journal Commodities, Journal of Economic and Business
Udik Jatmiko
Universitas Nusantara PGRI Kediri, Indonesia
Economics, Econometrics & Finance

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Pengaruh Kompetensi dan Lingkungan Kerja terhadap Kinerja Karyawan di KSU Nuril Hidayah; Udik Jatmiko; A. Zaky Fuad; Helmi Agus Salim
Commodities, Journal of Economic and Business Vol. 5 No. 3 (2025): January 2025
Publisher : FKDP (Forum Komunikasi Dosen Peneliti)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59689/commo.v5i3.1197

Abstract

This study examines the sustainable economic transformation in rural Indonesia, focusing on Warujayeng Village, East Java, during the post-pandemic era. The research addresses how rural communities integrate traditional practices with modern innovations to achieve economic resilience, challenging conventional modernization paradigms. Employing a qualitative approach with participatory observation, in-depth interviews, and document analysis, the study identifies three adaptation phases: selective resistance, limited experimentation, and hybrid practice institutionalization. Key findings reveal that 72% of traditional traders adopted digital platforms while maintaining interpersonal transactions, and polyculture farming systems showed 23% greater resilience than monocultures during crises. The study introduces the concepts of "culturalized innovation" and "digital embeddedness," emphasizing informal institutions as mediators of innovation. These findings contribute to development theory and suggest culturally sensitive policy frameworks for rural development.
Co-Authors A. Zaky Fuad Helmi Agus Salim Nuril Hidayah