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All Journal Jurnal Ilmiah Manajemen Kesatuan
Lisnatiawati Saragih
Universitas Mercu Buana, Indonesia
Economics, Econometrics & Finance Social Sciences

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Bridging Digital Readiness in MSMEs: The Mediating Effect of Internet Motivation Between Training and Capacity Building Lisnatiawati Saragih; Rona Tumiur Mauli Carolin Simorangkir; Djamarel Hermanto
Jurnal Ilmiah Manajemen Kesatuan Vol. 14 No. 4 (2026): JIMKES Edisi Juli 2026
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v14i4.4734

Abstract

Accelerating digital transformation among Micro, Small, and Medium Enterprises (MSMEs) is crucial for enhancing competitiveness and resilience in Indonesia’s rapidly growing digital economy. This study investigates how internet learning and digital capacity building influence MSMEs’ digital readiness, with internet motivation positioned as the key mediating variable. Using a quantitative approach and Partial Least Squares Structural Equation Modeling (PLS-SEM), data were collected from MSMEs. The findings show that internet learning and digital capacity development significantly improve MSME digital readiness and internet motivation, with internet motivation emerging as the most dominant predictor. Internet motivation also plays an important mediating role in strengthening the relationship between internet learning, digital capacity development, and MSME digital readiness. These results underscore the importance of integrating structural capacity, behavioral engagement, and psychological readiness to foster meaningful digital adoption among MSMEs. This study advances the Technology Acceptance Model by combining antecedents related to motivation and capability, offering theoretical and practical insights for policymakers, digital literacy trainers, and community-based development programs.
Logistics Management in Indonesia’s Free Nutritious Meals Program: A Qualitative Case Study of Last-Mile Distribution Challenges Djamarel Hermanto; Lisnatiawati Saragih
Jurnal Ilmiah Manajemen Kesatuan Vol. 14 No. 4 (2026): JIMKES Edisi Juli 2026
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v14i4.5322

Abstract

The Free Nutritious Meals (Makan Bergizi Gratis/MBG) program is one of Indonesia’s most ambitious social logistics undertakings, requiring government agencies to deliver perishable meals daily to millions of beneficiaries across a fragmented archipelago. While existing studies have examined the program’s budgetary design and nutritional outcomes, comparatively little research has explored how logistics unfolds from the perspective of the people who operate it. This study employed a descriptive qualitative case study design focused on a Regional Implementing Unit in West Java, drawing on in-depth interviews with program coordinators, kitchen managers, couriers, and school-level beneficiary representatives, complemented by field observation and document review. Data were analyzed thematically following an established qualitative coding approach. Four interrelated themes emerged: fragmentation of last-mile distribution, vulnerability of the micro-cold chain, inaccuracy in demand signals, and variability among local suppliers. These themes converge on a shared condition, namely the absence of coordination and monitoring mechanisms linking kitchens, couriers, and beneficiaries. The findings suggest that simple, locally grounded route-planning and cold chain monitoring practices offer a more sustainable path toward efficiency than cost-cutting measures alone. As a single-site qualitative study, the findings are context-bound and point to the need for comparative research across Indonesia’s diverse regional settings.
Co-Authors Djamarel Hermanto Djamarel Hermanto Rona Tumiur Mauli Carolin Simorangkir