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PENGARUH REGULATORY PRESSURE, ENVIRONMENTALLY FRIENDLY INNOVATION, DAN DEMAND FOR ENVIRONMENTALLY FRIENDLY PRODUCTS TERHADAP DAYA SAING SERTA KINERJA BISNIS BERKELANJUTAN PADA UMKM DI INDONESIA Sukma Umbara tirta Firdaus; Adriana Pakendek; Robiatun Sifa Innisa; Diah Khairunnisa; Wildatun Alifiana Putri; Zainurrafiqi Zainurrafiqi
Hudan Lin Naas: Jurnal Ilmu Sosial dan Humaniora Vol. 6 No. 2 (2025): Jurnal Hudan Linnaas Vol 6 No. 2, 2025
Publisher : Al-Amien Prenduan University, Sumenep

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28944/hudanlinnaas.v6i2.2298

Abstract

This study examines the impact of regulatory pressure, eco-innovation, and eco-friendly product demand on the competitiveness and sustainable business performance of MSMEs in Indonesia, specifically in the Sampang and Pamekasan districts. The study focuses on how these factors interact to enhance sustainable business outcomes.A quantitative approach was employed using a structured survey questionnaire, which was distributed to 495 MSME managers in Sampang and Pamekasan. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS software to assess the direct and indirect relationships among the variables.The findings reveal that regulatory pressure, eco-innovation, and eco-friendly product demand all significantly influence the sustainable business performance of MSMEs. Additionally, sustainable competitive advantage was found to mediate the relationship between these factors and business performance, underscoring its role in facilitating long-term business success. This study contributes new insights into the dynamic interactions between environmental regulations and market demands in shaping MSME performance.The study fills a gap in the literature by integrating regulatory pressure, eco-innovation, and eco-friendly product demand within a sustainable competitive advantage framework, offering a fresh perspective on MSME sustainability in Indonesia.This research provides practical implications for policymakers and business owners aiming to enhance MSME competitiveness through green innovation and regulatory compliance. Future research could explore additional mediating variables, such as corporate culture or external partnerships, to further understand MSME sustainability dynamics.
Consumer Protection and Competition Law Implications of Pertamina Fuel Pricing Policies in Indonesia Eko Prasetyo; Nadir Nadir; Adriana Pakendek
Journal of Mathematics Instruction, Social Research and Opinion Vol. 5 No. 3 (2026): September
Publisher : MASI Mandiri Edukasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58421/misro.v5i3.1991

Abstract

Fuel price adjustments by PT Pertamina, an Indonesian dominant state enterprise, significantly affect consumer purchasing power. Previous literature focuses on localized fraud, leaving the dual framework analysis of national pricing policies under consumer and antimonopoly regulations underexplored. This study aims to analyze the consumer protection and competition law implications of Pertamina fuel pricing policies. Employing a normative legal research design, the study utilizes statutory, case, and conceptual approaches. Data from legal materials are analyzed qualitatively through deductive logic and teleological interpretation. The findings indicate that unilateral pricing mechanisms challenge consumer rights to accurate information. Furthermore, while macroeconomic pricing of unsubsidized fuel follows global markets and rarely constitutes an abuse of dominant position, related operational allegations like fuel blending and tender discrimination raise significant legal concerns. In conclusion, current legal remedies face severe implementation barriers due to fragmented authority and heavy proof burdens. The study recommends preventive mechanisms through structured public consultation and proposes harmonized litigation instruments for future legal reform.