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Lorichika Gustinda Larasati
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Decision Sciences, Operations Research & Management

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Pendampingan Sertifikasi Halal Self Declare Produk Telur Asin untuk Penguatan Daya Saing UMKM Desa Jatimulyo Happy Surya Kurniawan; Nazwatul Ikna Auliani; Meilysa Anggita Hidayat; Neli Feliana Atmaja; Meilani Dwi Damayanti; Lorichika Gustinda Larasati
Jurnal Pengabdian Bisnis dan Akuntansi Vol 4 No 2 (2025): Jurnal Pengabdian Bisnis dan Akuntansi Soedirman
Publisher : Jurusan Akuntansi Fakultas Ekonomi dan Bisnis Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/1.jpba.2025.4.2.19723

Abstract

Micro, small, and medium enterprise (MSMEs) processing salted eggs in Jatimulyo Village, Kuwarasan Subdistrict, Kebumen Regency, exhibit considerable economic potential stemming from straightforward production processes, locally accessible raw materials, and consistent market demand. Nevertheless, these enterprises encounter substantial obstacles, including limited comprehension of halal product assurance mechanisms, deficiencies in business legality documentation, and the lack of systematic production records, thereby constraining their competitiveness and expanded market penetration-particularly among consumers who increasingly demand verifiable halal assurance. This community services initiative sought to guide salted egg producers in securing halal certification via the self-declare pathway, thereby bolstering business legitimacy, consumer confidence, and the overall competitiveness of local products. Employing a participatory mentoring framework, the program encompassed eligibility assessment for self-declare suitability, facilitation of Business Identification Number (NIB) acquisition, interactive socialization on halal principles and regulation involving approximately 30 village participants, technical assistance in data submission and document uploading via the SiHalal platform, on site production process verification in collaboration with Halal Product Process Assistants (PPH), and formulation of self-declaration statements. The intervention yielded enhanced producer capacity to understand and satisfy halal certification prerequisites, successful attainment of NIB for formal business recognition, and improved preparedness for certification application. These advancements are anticipated to facilitate broader market outreach, elevate product value addition, and foster the long-term, self-reliant sustainability of village-rooted micro enterprises leveraging indigenous resources (Ilham, 2023).
Transformasi Digital UMKM Desa Sawangan melalui Implementasi QRIS serta Pemetaan Google Maps Delinda Yoseatiq Azhar; Irena Zahwa Rakhmaeni; El Rahma Husna; Ailsa Nabilah Ardiningrum; Aulan Darma; Nizar Almas Vatin; Raihanah Arif Ramadhani; Ardi Lutfi Julianto; Wahyu Widi Astuti; Hanif Fadhiil Muammar; Aulia Tri Hutanti; Lorichika Gustinda Larasati
Jurnal Pengabdian Bisnis dan Akuntansi Vol 4 No 2 (2025): Jurnal Pengabdian Bisnis dan Akuntansi Soedirman
Publisher : Jurusan Akuntansi Fakultas Ekonomi dan Bisnis Universitas Jenderal Soedirman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32424/1.jpba.2025.4.2.19724

Abstract

This study examines the outcomes of a community-based digital transformation program for Micro, Small, and Medium Enterprises (MSMEs) in Sawangan Village through the implementation of the Quick Response Code Indonesian Standard (QRIS) and the integration of business locations into Google Maps. Prior to the program, most MSMEs relied on cash-based transactions and had limited digital visibility due to the absence of online location mapping. The intervention was implemented across all six hamlets in Sawangan Village and consisted of digital marketing socialization, hands on assistance in QRIS registration, Google Maps business listing, and continuous monitoring and evaluation. The results indicate a significant improvement in MSMEs’ understanding, readiness, and confidence in adopting digital payment systems and utilizing Google Maps as a promotional and accessibility tool. QRIS implementation facilitated faster, safer, and more efficient non-cash transactions, while Google Maps listing enhanced business visibility and consumer accessibility, particularly for customers outside the village area. Despite challenges related to limited digital literacy and technical constraints such as internet connectivity, practical and participatory mentoring proved effective in overcoming these barriers. Overall, the findings demonstrate that sustained, practice-oriented assistance plays a crucial role in accelerating MSME digital adoption, strengthening competitiveness, and supporting sustainable local economic development in rural areas.
Co-Authors Ailsa Nabilah Ardiningrum Ardi Lutfi Julianto Aulan Darma Aulia Tri Hutanti Delinda Yoseatiq Azhar El Rahma Husna Hanif Fadhiil Muammar Happy Surya Kurniawan Irena Zahwa Rakhmaeni Meilani Dwi Damayanti Meilysa Anggita Hidayat Nazwatul Ikna Auliani Neli Feliana Atmaja Nizar Almas Vatin Raihanah Arif Ramadhani Wahyu Widi Astuti