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All Journal Jurnal SIKAP (Sistem Informasi, Keuangan, Auditing Dan Perpajakan) Toplama
Yuli Surya Fauzia Pertami
Universitas Sangga Buana YPKP
Humanities Economics, Econometrics & Finance Environmental Science Languange, Linguistic, Communication & Media Social Sciences

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THE EFFECT OF CREATIVITY AND INNOVATION ON CUSTOMER SATISFACTION WITH THE SIANG HARI BANDUNG PROJECT Adriansyah Eka Putra; Anisa Payar Angraeni; Kinanti Prianggara Putri; Yuli Surya Fauzia Pertami
TOPLAMA Vol. 3 No. 2 (2026): TOPLAMA
Publisher : PT Altin Riset Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61397/tla.v3i2.507

Abstract

This research aims to find out the relationship between creativity and innovation to customer satisfaction Siang Hari Project Bandung. This research uses quantitative research methods with an associative research approach. Sampling techniques using probability sampling techniques, namely simple random sampling with a sample of 90 people. Data analysis techniques using Statistical Pacakge for Social Science (SPSS)method. Based on the results of the study, found that: (1) Creativity positively affects consumer satisfaction with a regression value of 0.035 and a significance level of 0.082. (2) Innovation positively affects consumer satisfaction with a regression value of 0.003 and a significance level of 0.082 (3) creativity and innovation simultaneously positively affects customer satisfaction with a significance level of 0.000, smaller than < 0.05 and F value calculates 36.345 F value count > F table. Then from the data obtained, it was found that creativity was 82%, innovation and customer satisfaction were 81%, that is, the continuum line was in the good category. The magnitude of the contribution of the influence of creativity and innovation on consumer satisfaction is 45.5% and the remaining 54.5% is explained by other factors not examined. Then Ha is accepted, which means that creativity and innovation have a significant effect on customer satisfaction at the Bandung Afternoon Project. So it can be concluded the creativity and innovation have a significant and positive effect both partially and simultaneously on consumer satisfaction. The application of creativity and innovation based on the results of research has been implemented well, therefore it is expected that the Afternoon Project company remains aligned in implementing this creativity and innovation, and can even be continuously improved.
FEE BASED INCOME SEBAGAI DETERMINAN PROFITABILITAS: BUKTI EMPIRIS PADA BANK UMUM KONVENSIONAL YANG TERDAFTAR DI BURSA EFEK INDONESIA Putri Tyas Permatasari; Yuli Surya Fauzia Pertami; Rima Dwijayanty; Indri Gustirani
Jurnal SIKAP (Sistem Informasi, Keuangan, Auditing Dan Perpajakan) Vol 10 No 2 (2026): April
Publisher : Universitas Sangga Buana

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Abstract

This study is motivated by fluctuations in banking profitability caused by uncertainty in interest income, encouraging banks to optimize non-interest income through Fee Based Income (FBI). The study aims to examine the effect of Fee Based Income on profitability, measured by Return on Assets (ROA), in conventional commercial banks listed on the Indonesia Stock Exchange during 2019–2023. A quantitative approach with an associative research method was employed. Using purposive sampling, the study obtained 24 banks with 105 observations after outlier elimination. The data were analyzed using panel data regression with the Random Effect Model (REM). The findings reveal that Fee Based Income has a positive and significant effect on ROA. These results indicate that increasing non-interest income enhances bank profitability and strengthens financial performance resilience through income diversification.
Co-Authors Adriansyah Eka Putra Anisa Payar Angraeni Indri Gustirani Kinanti Prianggara Putri Putri Tyas Permatasari Rima Dwijayanty