Article Per Year (5 Year)
p-Index From 2021 - 2026
0.408
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This Author published in this journals
All Journal International Journal of Management and Business
Ahmad Mukoffi
Accounting, Faculty of Economics, University of Tribhuwana Tunggadewi, Malang, Indonesia
Economics, Econometrics & Finance

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The Effect of Financial Literacy, Online Taxation, and the E-Wallet PayLater Online Payment System on Impulsive Buying Behavior in Online Shopping Herlin Maulidiana; Hendrik Suhendri; Ahmad Mukoffi
International Journal of Management and Business Vol. 3 No. 3 (2026): July
Publisher : International Research & Development for Human Beings (IRDH)

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Abstract

Digital payment systems make transactions easier by eliminating the need for cash, allowing payments to be completed more quickly and conveniently. This study aims to analyze the influence of financial literacy, online tax imposition, and digital payment systems (e-wallet and paylater) on impulsive buying behavior in online shopping. This study uses a quantitative approach with a survey method on students of Tribhuwana Tunggadewi University Malang. Data were collected through questionnaires and analyzed using multiple linear regression. The results of the study indicate that financial literacy has a negative effect on impulsive buying behavior. Conversely, online tax imposition and e-wallet and paylater digital payment systems have a positive effect on impulsive buying behavior. Simultaneously, all variables have a significant effect on impulsive buying. This study confirms that financial literacy is important in controlling consumptive behavior, while the convenience of digital payment systems can encourage impulsive buying in the digital era.
The Role of Social Media in Increasing the Income of Small and Medium-Sized Enterprises in Malang City France Karada Woli; Cakti Indra Gunawan; Ahmad Mukoffi
International Journal of Management and Business Vol. 3 No. 4 (2026): October
Publisher : International Research & Development for Human Beings (IRDH)

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The purpose of this research is to determine the role of social media in increasing the income of SMEs in Malang City. This research uses a qualitative method. The informants in this study are 3 SME actors in the food and beverage sector in Malang City. The data collection technique is done through direct interviews. The data analysis method used is descriptive. The research results prove that the digitalization system through the Instagram platform is not effective in increasing SME income, the TikTok platform is quite effective in increasing income, and the GrabFood platform is very effective in increasing income. These results can be understood that the GrabFood platform is more dominant in increasing SME income. Social media platforms through Instagram and TikTok play an important role in expanding marketing reach, while the GrabFood platform plays an important role as a means of selling food and beverage products online and instantly.
Co-Authors Cakti Indra Gunawan France Karada Woli Hendrik Suhendri Herlin Maulidiana