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All Journal Al Qodiri : Jurnal Pendidikan, Sosial dan Keagamaan
Ivan Aubrey Adianto
Ubaya School of Management, Universitas Surabaya, Indonesia
Arts Humanities Education Languange, Linguistic, Communication & Media Social Sciences

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Analisis Manajemen Strategi PT. Astra Agro Lestari Tbk dengan Pendekatan SWOT, SPACE, BCG, IE Matrix, dan Grand Strategy Matrix Ivan Aubrey Adianto
Al Qodiri : Jurnal Pendidikan, Sosial dan Keagamaan Vol. 23 No. 3 (2025): Al Qodiri : Jurnal Pendidikan, Sosial dan Keagamaan
Publisher : Lembaga Penelitian, Pengabdian kepada Masyarakat dan Publikasi Ilmiah (LP3M) Institut Agama Islam (IAI) Al-Qodiri Jember, Jawa Timur Indonesia bekerjasama dengan Kopertais Wilayah 4 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53515/qodiri.2025.23.3.598-619

Abstract

This study aims to analyze the strategic management of PT Astra Agro Lestari Tbk in addressing the increasingly competitive and sustainability-oriented palm oil industry. The analysis employs the SWOT, SPACE, BCG, IE, and QSPM approaches to identify the company’s strategic position and formulate appropriate alternative strategies. The analysis indicates that the company possesses strong internal capabilities and potential to support sustainable growth strategies. The application of these analytical frameworks is expected to enhance the company’s competitiveness, improve operational efficiency, and strengthen its commitment to environmental and social sustainability principles. This study contributes to a deeper understanding of strategic management implementation within the agribusiness sector, particularly in Indonesia’s palm oil industry. Kata kunci: management strategy, SWOT, SPACE, BCG, IE, QSPM, palm oil
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