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Pemberdayaan Generasi Gen Z Melalui Kerajinan Tangan Tenun Ulos Tradisional sebagai Warisan Budaya Sumatera Utara Hubertus Badodo Warwuwu; Charles Widianto Hulu; Krisman Jaya Nazara; Yusmalinda Yusmalinda; Fandra Dikhi Januardani
Kayee: Jurnal Pendidikan dan Ilmu Sosial Vol. 1 No. 2 (2026): JANUARI-JUNI
Publisher : CV. Rumoh Aceh Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/te3mch86

Abstract

Empowering Gen Z in preserving local culture presents both a challenge and an opportunity in the digital era. One cultural heritage with high historical and philosophical value is the traditional Ulos weaving from North Sumatra. Ulos is not only a traditional Batak cloth but also a symbol of identity, prayer, and social values passed down through generations. However, interest in traditional crafts among the younger generation tends to decline due to globalization and technological advancements. This study aims to analyze strategies for empowering Generation Z through training and developing Ulos weaving skills as an effort to preserve culture while increasing economic independence. The method used is a descriptive qualitative approach using observation, interviews, and documentation techniques with youth groups in several Ulos artisan communities. The results show that integrating traditional weaving training with the use of digital media and technology-based marketing can increase the interest, creativity, and entrepreneurial spirit of Gen Z. Furthermore, collaboration between senior artisans, educational institutions, and local governments plays a crucial role in maintaining the sustainability of the program.
Analisis Program Kampus Berdampak Terhadap Pemberdayaan Masyarakat Melalui Simase di Desa Silau Malaha Suny Sabila; Nilam Cahya Khairani; Ariani Sahputri; Yusmalinda Yusmalinda
Kayee: Jurnal Pendidikan dan Ilmu Sosial Vol. 1 No. 2 (2026): JANUARI-JUNI
Publisher : CV. Rumoh Aceh Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/5xa1zz19

Abstract

This study aims to analyze the impact of the Kampus Berdampak program on community empowerment through the development of the Simase product in Silau Malaha Village. The research focuses on five main aspects: community participation, capacity and skill enhancement, economic independence, the role of students as agents of empowerment, and sustainability strategies along with the challenges encountered. The study employs a qualitative approach, with data collected through in-depth interviews involving six informants, consisting of three villagers, two village officials (the village head and agricultural extension officer), and one community leader.The findings reveal that the community was actively involved in all stages of the program, from planning to implementation. The program successfully enhanced technical skills, digital literacy, and awareness of local potential. Independent initiatives to produce Simase have begun to emerge, although challenges remain in terms of production tools and market access. Students played a crucial role as facilitators, educators, and collaborative partners in the empowerment process. Sustainability strategies have been initiated through the establishment of community business groups and follow-up training, yet long-term success requires institutional support and cross-sector collaboration.In conclusion, the Kampus Berdampak program has proven to make a positive contribution to community empowerment based on local potential, and serves as a collaborative model between universities, communities, and village governments in promoting sustainable rural development.