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MODEL PENGABDIAN TERINTEGRASI UNTUK UMKM HIJAU: PELATIHAN BERBASIS LIMBAH, TRANSFORMASI DIGITAL, DAN DUKUNGAN PSIKOSOSIAL PADA SEBUKA Erdina Indrawati; Maya Syafriana Effendi; Essy Malays Sari Sakti
Jurnal Abdi Insani Vol 12 No 12 (2025): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v12i12.3093

Abstract

This community service initiative aimed to strengthen the green entrepreneurship capacity of SEBUKA MSMEs through waste-based technical training, digital business transformation, and psychosocial empowerment. The program applied participatory methods, continuous mentoring, and evaluation using pre-test and post-test instruments. The results indicated a significant improvement in participants’ entrepreneurial perception (p = 0.003). Technical training enhanced eco-friendly production skills, digitalization expanded market access, while psychosocial support fostered greater confidence. These findings demonstrate that needs-based and collaborative interventions are effective strategies for empowering community MSMEs. Furthermore, the program contributes to the Sustainable Development Goals (SDGs), particularly in waste reduction and local economic empowerment.
Co-Authors Erdina Indrawati Maya Syafriana Effendi