Dewi Trirahayu
Universitas Pancasila, Jakarta, Indonesia

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Penerapan Standardoperating Procedure Distribusi LPG 3kg Bersubsidi PT. Pondok Nikmah Jawahir Wilayah Kota Depok Adinda Nina Safitri; Dewi Trirahayu
JURNAL MANAJEMEN PENDIDIKAN Vol. 14 No. 02 (2026): Jurnal Manajemen Pendidikan (SI)
Publisher : Universitas Pakuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jmp.v14i02.157

Abstract

Analysis of the Implementation of Standard Operating Procedures for the Distribution of Subsidized 3-Kg LPG at PT Pondok Nikmah Jawahir, Depok City The distribution of subsidized 3-kg LPG requires the consistent implementation of Standard Operating Procedures (SOPs) to ensure accurate delivery, workplace safety, orderly administration, and product availability for eligible consumers. This study aimed to analyze the implementation of SOPs for subsidized 3-kg LPG distribution at PT Pondok Nikmah Jawahir in Depok City and identify implementation gaps and appropriate improvement strategies. A qualitative approach with a descriptive method was employed. Data were collected through direct observation, interviews, documentation, benchmarking, and gap analysis. The data were analyzed through data condensation, data presentation, and conclusion drawing and verification. The findings indicate that most distribution activities were conducted in accordance with the SOPs established by PT Pertamina Patra Niaga, including cylinder receipt and inspection, storage, loading, delivery to authorized retailers, and reporting through the Pertamina MAP application. Nevertheless, several gaps were identified, including duplicated manual and digital administrative records, inconsistent use of personal protective equipment, the absence of systematically documented SOP compliance evaluations, and distribution delays caused by filling queues at LPG filling and transportation stations. The recommended improvements include simplifying digital administrative procedures, strengthening occupational safety supervision, establishing measurable SOP evaluation indicators, and improving coordination with filling stations and authorized retailers. Implementing these recommendations is expected to enhance the efficiency, safety, traceability, and accuracy of subsidized 3-kg LPG distribution.
Analisis Work-Life Balance Dan Work-Life Analysis Terhadap Kinerja Karyawan Bagian Distributor Bagian Check-In Dan Check-Out Shipping Pada PT. AAA Melia Salsabila; Dewi Trirahayu
JURNAL MANAJEMEN PENDIDIKAN Vol. 14 No. 02 (2026): Jurnal Manajemen Pendidikan (SI)
Publisher : Universitas Pakuan

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Abstract

Work-Life Balance Analysis and Work-Life Analysis on the Performance of Employees of the Distributor Check-In and Check-Out Shipping Section at PT. AAA This study aims to examine the effect of Work-Life Balance and Work-Life Analysis on employee performance at the Distributor Shipping Check-In and Check-Out Unit of PT. AAA. This research employed a quantitative approach using a survey method. The population consisted of 35 employees, and a saturated sampling technique was applied, in which all members of the population were selected as respondents. Data were collected through questionnaires and analyzed using multiple linear regression with IBM SPSS Statistics 27. The results indicate that Work-Life Balance has a positive and significant effect on employee performance, with a t-value of 4.189 and a significance level of < 0.001. Work-Life Analysis also has a positive and significant effect on employee performance, with a t-value of 3.404 and a significance level of 0.002. Simultaneously, Work-Life Balance and Work-Life Analysis have a positive and significant effect on employee performance, with an F-value of 67.060 and a significance level of < 0.001. The Adjusted R Square value of 0.795 indicates that both independent variables explain 79.5% of the variance in employee performance. Furthermore, Work-Life Balance was found to be the most dominant variable influencing employee performance.
Pengaruh Creative Marketing Campaign An Brand Experience Terhadap Purchase Intention Pada Konsumen Susu Mbok Darmi Di Kota Bogor Amelia Junaedi Putri; Dewi Trirahayu
JURNAL MANAJEMEN PENDIDIKAN Vol. 14 No. 02 (2026): Jurnal Manajemen Pendidikan (SI)
Publisher : Universitas Pakuan

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Abstract

THE EFFECT OF CREATIVE MARKETING CAMPAIGN AN BRAND EXPERIENCE ON PURCHASE INTENTION IN MBOK DARMI MILK CONSUMERS IN BOGOR CITY The local dairy beverage industry in Indonesia faces increasingly intense competition, particularly in urban areas such as Bogor City, requiring small and medium enterprises (SMEs) to optimize marketing strategies that effectively drive consumer Purchase Intention. This study aims to analyze the influence of Creative Marketing Campaign and Brand Experience on Purchase Intention among consumers of Susu Mbok Darmi in Bogor City, both partially and simultaneously. A quantitative approach with a causal research design was employed. Data were collected through questionnaires distributed to 100 respondents who met the criteria of being at least 17 years of age and having purchased or consumed Susu Mbok Darmi, selected using a purposive sampling technique. Data were analyzed using validity tests, reliability tests, classical assumption tests, multiple linear regression, t-tests, and F-tests with the assistance of SPSS version 29. Partial test results indicate that Creative Marketing Campaign has a positive and significant effect on Purchase Intention (t = 8.467; sig. < 0.001), and Brand Experience has a positive and significant effect on Purchase Intention (t = 3.214; sig. = 0.002). Simultaneous test results show that both variables jointly exert a positive and significant effect on Purchase Intention (F = 54.442; sig. < 0.001), with a coefficient of determination (R²) of 52.9%, indicating that the two variables together explain 52.9% of the variation in Purchase Intention. These findings indicate that the more creative and consistent the marketing campaign and the more positive the Brand Experience perceived by consumers, the higher their Purchase Intention toward Susu Mbok Darmi products. These results are expected to serve as an empirical basis for SMEs in developing more effective creative marketing and Brand Experience strategies to strengthen consumer Purchase Intention.