<![CDATA[This study discusses “Global Professional Branding: Consistency and GlobalReputation from the Perspective of Islamic Education Management.” Thedevelopment of increasingly competitive educational institutions requires Islamiceducational institutions to build a strong, trusted, and globally competitive imagewhile maintaining Islamic values. This study aims to analyze global professionalbranding strategies, the forms of institutional identity consistency, and the role ofIslamic education management in building and maintaining global reputation. Thisresearch uses a qualitative approach with a case study method. Data were collectedthrough in-depth interviews, observations, and documentation involving partiesrelated to the management of Islamic educational institutions, including institutionalleaders, public relations/branding teams, educators, and other relevantstakeholders. Data analysis was conducted using the Miles and Huberman modelthrough data reduction, data presentation, and conclusion drawing. Data validitywas tested using source and technique triangulation. The results of the studyindicate that global professional branding in Islamic education is not only focusedon institutional promotion but also on strengthening identity, improving educationalservices, organizational culture, and Islamic values that are consistentlyimplemented. Consistency in maintaining the vision, mission, character, and publiccommunication of the institution becomes an important factor in building public trustand enhancing institutional reputation globally. The perspective of Islamic educationmanagement plays an important role in directing branding strategies based onvalues of trustworthiness, professionalism, and educational quality excellence.Keywords: Educational Branding, Global Reputation, Islamic EducationManagement, Institutional Identity, Consistency.]]>
