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All Journal Journal of Shariah Economics
Kemas Imron Rosadi
UIN Sulthan Saifuddin Jambi
Religion Economics, Econometrics & Finance Education Social Sciences Other

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Pengaruh Kemudahan dan Biaya Administrasi Terhadap Keputusan Menggunakan Aplikasi Byond BSI Mobile (Studi Kasus Pada Masyarakat Kota Jambi) Akbar Maulana; Kemas Imron Rosadi; Ogi Saputra
JOURNAL OF SHARIA ECONOMICS Vol 7 No 1 (2025): Jounal of Sharia Economics
Publisher : Program Studi Ekonomi Syariah, Fakultas Ekonomi dan Bisnis Islam, Universitas Al Hikmah Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35896/jse.v7i1.1350

Abstract

This study aims to determine the effect of Ease of Use (X1) and Administrative Costs (X2) on the Decision to Use the BYOND BSI Mobile Application (Y) in Jambi City. This study uses a quantitative approach with a data collection method through questionnaires distributed to BYOND BSI Mobile users in Jambi City. Data analysis techniques used include classical assumption tests, multiple linear regression analysis, t-tests, f-tests, and coefficients of determination (R²) with the help of the SPSS program. The results show that Ease of Use has a positive and significant effect on the Decision to Use the BYOND BSI Mobile Application, with a t-value of 14.939 > t-table 1.985. Administrative Costs also have a positive and significant effect on the Decision to Use the BYOND BSI Mobile Application, with a t-value of 6.891 > t-table 1.985. Simultaneously, Ease of Use and Administrative Costs have a significant effect on the Decision to Use the BYOND BSI Mobile Application with an f-value of 168.679 > ft-table 3.09. Thus, it can be concluded that the greater the ease of use and the more affordable the administration fees, the higher the customer's decision to use the BYOND BSI Mobile application in Jambi City. This research is expected to provide consideration for Bank Syariah Indonesia in improving the quality of its digital banking services.
Co-Authors Akbar Maulana Ogi Saputra