Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal Journal of Management and Entrepreneurship Research
Makruf Kausar Mulyana
Binus University, Indonesia
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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The Emotional Edge of Skincare Brands in Online Reviews: Impact on Purchase Decisions Makruf Kausar Mulyana; Chrisanty V. Layman
Journal of Management and Entrepreneurship Research Vol. 5 No. 2 (2024)
Publisher : Universitas Islam Nahdlatul Ulama Jepara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34001/jmer.2024.12.05.2-52

Abstract

Co-Authors Chrisanty V. Layman