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Yohanes Setiyo
Program Studi Teknik Pertanian, Fakultas Teknologi Pertanian Unud
Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology

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Analisis Pengembangan Bisnis Usaha Minuman Kopi (Studi Kasus Greenhouse Coffee and Meal, Denpasar) Ida Ayu Inten Dwi Sulastri; I Made Merta; Yohanes Setiyo
Jurnal BETA (Biosistem dan Teknik Pertanian) Vol 6 No 1 (2018): April
Publisher : Program Studi Teknik Pertanian dan Biosistem, Fakultas Teknologi Pertanian, Universitas Udayana, Badung, Bali, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/j.beta.2018.v06.i01.p02

Abstract

This study aimed to calculate the financial feasibility and to identify the Strengths, Weaknesses, Opportunities, and Threats (SWOT) of a coffee beverage business. Financial feasibility was analyzed using quantitative descriptive methods, including Net Present Value (NPV), Internal Rate of Return (IRR), and Break Even Point (BEP) calculations, while SWOT analysis was conducted using qualitative descriptive methods. The results showed that the coffee beverage business is highly profitable, generating a net profit of Rp. 28,600,950 per year, and is suitable for development. The financial feasibility analysis indicated an NPV of Rp. 22,280,872. Sensitivity analysis revealed that a 15% increase in operating costs and a 10% decrease in revenue did not affect the project’s feasibility. Overall, the coffee beverage business is very feasible to develop.
Co-Authors I Made Merta Ida Ayu Inten Dwi Sulastri