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All Journal WIKUACITYA: Jurnal Pengabdian Kepada Masyarakat
Cahyaningtyas Riauripi
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Humanities Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Engineering Law, Crime, Criminology & Criminal Justice

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USAHA MENINGKATKAN KESEJAHTERAAN KELUARGA MELALUI INOVASI PRODUK PADA UMKM DI DESA SIDAMULYA KECAMATAN KEMRANJEN, KABUPATEN BANYUMAS Arinastuti Arinastuti; Cahyaningtyas Riauripi; Mayla Surveyandini
WIKUACITYA: Jurnal Pengabdian Kepada Masyarakat Vol. 5 No. 3 (2026): WIKUACITYA: Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Wijayakusuma Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63859/wikuacitya.v5i3.553

Abstract

The purpose of this community service is to increase knowledge about efforts to improve family welfare through product innovation in MSMEs in Sidamulya Village, Kemranjen District, Banyumas Regency, and to provide knowledge on sources of product innovation in efforts to improve family welfare. Product innovation is the process of creating a product that is better than the previous version or improving an existing product. Product innovation is the process of creating a product that is better than the previous version or improving an existing product. There are several aspects of product innovation, such as: variants, shapes, flavors, sizes, etc. Product innovation is a process carried out by business actors to improve and enhance the quality of their products. The target of this community service is the women's Family Welfare Movement (PKK) in Sidamulya Village, Kemranjen District, Banyumas Regency, who are predominantly entrepreneurs. The method used was a lecture by the community service team. The response from the women's Family Welfare Movement (PKK) in Sidamulya Village, Kemranjen District, Banyumas Regency, most of whom are also MSME entrepreneurs, was very positive. Knowledge about efforts to improve family welfare through innovation and sources of product innovation in MSMEs in Sidamulya Village, Kemranjen District, Banyumas Regency has increased.
Co-Authors Arinastuti Arinastuti Surveyandini, Mayla