Zakirah Azman
Universitas Syiah Kuala Banda Aceh

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Strategi Humas Dinas Pariwisata Kota Banda Aceh Dalam Membangun Banda Aceh Sebagai Kota Pariwisata: (Studi Pada Dinas Pariwisata Banda Aceh) Zakirah Azman; Mohd Arif Maulana; Rahmat Saleh
Jurnal Peurawi: Media Kajian Komunikasi Islam Vol. 2 No. 2 (2019): Jurnal Peurawi: Media Kajian Komunikasi Islam
Publisher : Universitas Islam Negeri Ar-Raniry Banda Aceh

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This research was titled "PR Strategy of tourism Office of Banda Aceh in building Banda Aceh as Tourism city". The theory used is theory of planning. This research is qualitative research with descriptive type. There are 5 informant in this study. The data collection methods used are interviews, observations, and documentation. Based on the research that has been done, the results of the strategy that was conducted in the promotion process of Banda Aceh as a tourism city is ranging from the annual program of Chairming Kota Banda ACEH, doing cooperation with City District government in the vicinity of Banda Aceh, doing cooperation with travel-travel both at the Regional, national and international level, as well as promoting through social media Instagram and also the use of the official website To provide information about tourism in the city of Banda Aceh. Constraints such as the lack of understanding of the community around the location of the tourist objects from the positive value of the location of tourist objects, there are still public statmen to the condition of Banda Aceh resulting from the history of conflict In Aceh.
Penerapan Prinsip Komunikasi Islam pada Pembinaan Karakter Mahasiswa Baru Universitas Syiah Kuala Rahmat Saleh; Mawaddatul Husna; Zakirah Azman
Jurnal Peurawi: Media Kajian Komunikasi Islam Vol. 7 No. 2 (2024): Jurnal Peurawi: Media Kajian Komunikasi Islam
Publisher : Universitas Islam Negeri Ar-Raniry Banda Aceh

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Syiah Kuala University (USK) has developed more widely and intensively the character building-oriented program, one of which is the inauguration of the Character Development Course (MKPK). As an Islamic-based student development program, the teaching process of MKPK by the mentors of UP3AI USK must be guided by the Islamic communication principles as described in the Quran and Hadith. However, the mentors did not fully implement the Islamic communication principles. This study aims to describe the Islamic communication method and analyze the applications of Islamic communication principles in the Character Development program. The theory used in this study is Aristotle’s rhetoric theory. This type of study is descriptive qualitative using interviews and documentation as the data collection method. The informants in this study are five mentors of UP3AI and one mentor coach. The results of this study indicate that the application of Islamic communication principles by mentors in the Character Development program has been going well, but still not optimal.