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ALIH KODE DAN CAMPUR KODE SEBAGAI REPRESENTASI IDENTITAS GENERASI Z DALAM SINETRON ASMARA GEN Z EPISODE 576 Iltamisa Cahya Dini; M. Ibnu Nur Faturifqi; Panji Hermoyo
Neologia: Jurnal Bahasa dan Sastra Indonesia Vol 7, No 2 (2026): August
Publisher : Fakultas Bahasa dan Sastra Indoensia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59562/neologia.v7i2.87800

Abstract

This study aims to describe the forms of code-switching and code-mixing in the soap opera Asmara Gen Z episode 576 and their use as representations of Generation Z’s linguistic identity. This research employs a descriptive qualitative approach. The research data consist of character dialogues containing English elements within Indonesian-language utterances. Data collection was carried out using observation and note-taking techniques. The results show 16 data points comprising 6 instances of external code-switching and 10 instances of external code-mixing. External code-switching is characterized by a complete shift from Indonesian to English, while external code-mixing is marked by the insertion of English elements in the form of words, phrases, and clauses into Indonesian utterances. The dominance of code-mixing demonstrates the use of English as part of a flexible and adaptive communication strategy. This phenomenon also represents Generation Z’s emotional expression, politeness, communication style, and social identity influenced by the development of digital media and global cultureThis study aims to describe the forms of code-switching and code-mixing in the soap opera Asmara Gen Z episode 576 and their use as representations of Generation Z’s linguistic identity. This research employs a descriptive qualitative approach. The research data consist of character dialogues containing English elements within Indonesian-language utterances. Data collection was carried out using observation and note-taking techniques. The results show 16 data points comprising 6 instances of external code-switching and 10 instances of external code-mixing. External code-switching is characterized by a complete shift from Indonesian to English, while external code-mixing is marked by the insertion of English elements in the form of words, phrases, and clauses into Indonesian utterances. The dominance of code-mixing demonstrates the use of English as part of a flexible and adaptive communication strategy. This phenomenon also represents Generation Z’s emotional expression, politeness, communication style, and social identity influenced by the development of digital media and global culture.