<![CDATA[Low learning motivation and student passivity in PKK instruction caused by conventional media dominance represent the primary issue at SMKN 1 Bulango Utara. This quantitative survey study aimed to analyze the effect of using Educaplay interactive learning media on the learning motivation of eleventh-grade students. Data were collected using a Likert-scale questionnaire administered to 60 students selected through simple random sampling from a population of 71 students via the Slovin formula. Data were analyzed using simple linear regression via SPSS 20.0 after satisfying normality testing (Kolmogorov-Smirnov Z = 0.975; p = 0.297). Descriptive analysis revealed that the interactivity indicator of Educaplay achieved the highest score at 4.26 (85.2 percent), while the engaging learning activities indicator of learning motivation obtained the highest score at 4.29 (85.8 percent). The regression equation was Y = 23.996 + 0.779X with a calculated t-value of 7.052, exceeding the t-table value of 1.672 at a 5 percent significance level (p = 0.000). The R-square coefficient of determination was 0.462, indicating that Educaplay contributed 46.2 percent to student learning motivation, with the remaining 53.8 percent influenced by external factors. The main conclusion confirms that integrating Educaplay media exerts a positive and significant effect on transforming the classroom atmosphere into a more active, interactive, and competitively healthy environment. ABSTRAK Rendahnya motivasi belajar dan kepasifan siswa dalam pembelajaran PKK akibat dominasi media konvensional menjadi permasalahan utama di SMKN 1 Bulango Utara. Penelitian kuantitatif metode survei ini bertujuan menganalisis pengaruh penggunaan media pembelajaran interaktif Educaplay terhadap motivasi belajar siswa kelas XI. Pengumpulan data dilakukan melalui angket berskala Likert kepada 60 siswa yang dipilih secara simple random sampling dari populasi 71 siswa menggunakan rumus Slovin. Analisis data menggunakan regresi linier sederhana via SPSS 20.0 setelah memenuhi uji normalitas (Kolmogorov-Smirnov Z = 0,975; p = 0,297). Hasil analisis deskriptif menunjukkan indikator interaktivitas media Educaplay meraih skor tertinggi sebesar 4,26 (85,2 persen), sedangkan indikator kegiatan menarik pada motivasi belajar mencapai skor tertinggi sebesar 4,29 (85,8 persen). Persamaan regresi yang terbentuk adalah Y = 23,996 + 0,779X dengan nilai t hitung sebesar 7,052 melebihi t tabel 1,672 pada taraf signifikansi 5 persen (p = 0,000). Nilai koefisien determinasi R square sebesar 0,462 mengindikasikan bahwa Educaplay berkontribusi sebesar 46,2 persen terhadap motivasi belajar siswa, sementara 53,8 persen sisanya dipengaruhi faktor luar. Simpulan utama menegaskan bahwa integrasi media Educaplay berpengaruh positif dan signifikan dalam mentransformasi atmosfer kelas menjadi lebih aktif, interaktif, dan kompetitif. ]]>
