Ros Lina
Universitas Yapis Papua, Indonesia

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Leadership Style and Work Discipline on employee performance Tri Widya Puspitasari; Mohammad Aldrin Akbar; Ros Lina
Advances in Human Resource Management Research Vol. 3 No. 1 (2025)
Publisher : Yayasan Pendidikan Bukhari Dwi Muslim

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60079/ahrmr.v3i1.321

Abstract

Purpose: This study examines the combined influence of leadership style and work discipline on the performance of State Civil Apparatus at the Office of Cooperatives, Small and Medium Enterprises in Jayapura City. Research Design and Methodology: The research employs a survey method with a quantitative and associative approach. The sample comprises 69 ASNs selected using convenience sampling from a population of 275 ASNs in Jayapura City. Data was collected through Likert-scale questionnaires and direct observations. Instrument validity and reliability were tested using SPSS and classic assumption tests, including normality, multicollinearity, and heteroscedasticity—multiple linear regression analysis. Findings and Discussion: The results indicate that leadership style and work discipline positively and significantly influence ASN performance. Transformational and transactional leadership styles and high work discipline significantly enhance ASN performance. However, contextual differences affect these relationships, underscoring the need for a holistic approach in ASN performance management. Implications: The study has significant implications for public sector management policies and practices. The findings highlight the necessity of a flexible and integrative approach in applying leadership styles and work discipline to improve ASN performance. Future research should explore specific conditions under which these variables most effectively enhance ASN performance.
Work Discipline on Employee Performance Through Work Productivity Cut Yeni Tasya; Mohammad Aldrin Akbar; Ros Lina
Advances in Human Resource Management Research Vol. 2 No. 3 (2024)
Publisher : Yayasan Pendidikan Bukhari Dwi Muslim

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60079/ahrmr.v2i3.326

Abstract

Purpose: This study examines the effect of work productivity on employee performance at PT Paguntaka Cahaya Nusantara Papua and West Papua Branch. Research Design and Methodology: Data was collected using a cross-sectional research design through a survey involving employees from various departments. Regression analysis evaluated the relationship between work productivity and employee performance. Findings and Discussion: The results showed a positive and significant relationship between work productivity and employee performance, with a regression coefficient of 0.62 and a p-value of 0.0001. This finding supports theories that link work productivity with performance improvement and confirms the importance of productivity factors in achieving optimal organizational performance. Implications: This study makes a significant contribution to scientific and managerial practice by providing empirical evidence and recommendations for managers to develop policies that encourage work productivity. However, its limitations include its cross-sectional design and limited generalizability. Future research should use a longitudinal design and expand the sample to various industries to gain more insight into the relationship between work productivity and employee performance.
Customer Engagement Mediates the Effect of Content marketing on Purchase Intention Arina Raudhatul Rizkia; Mohammad Aldrin Akbar; Ros Lina
Advances in Business & Industrial Marketing Research Vol. 2 No. 3 (2024)
Publisher : Yayasan Pendidikan Bukhari Dwi Muslim

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60079/abim.v2i3.297

Abstract

Purpose: This study examines the effect of Content Marketing on Purchase Intention through Customer Engagement. Research Design and Methodology: This study uses a quantitative research design with survey and path analysis methods. Data was collected from respondents who were involved in digital interactions with marketing content. Findings and Discussion: The results showed that Content Marketing significantly indirectly affects one's Purchase Intention through increased Customer Engagement. This finding indicates that relevant, engaging, and valuable content can increase consumer engagement, strengthening their intention to purchase. Implications: This research highlights the importance of companies developing content marketing strategies that focus on increasing customer engagement to maximize purchase intention. This research contributes to the digital marketing literature by highlighting the mediating role of Customer Engagement. However, limitations of this study include a sample that may not be representative of the broader population and a cross-sectional design that cannot identify changes in consumer behavior over time. Future research should use a longitudinal design and expand the sample to increase external validity and explore other factors influencing this relationship.
The Effect of Price and Service Quality on Consumer Satisfaction Agni Audia Wulandari; Aldrin Akbar; Ros Lina
Advances: Jurnal Ekonomi & Bisnis Vol. 2 No. 6 (2024): November - December
Publisher : Yayasan Pendidikan Bukhari Dwi Muslim

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60079/ajeb.v2i6.302

Abstract

Purpose: This study aims to explore and understand the impact of price and service quality on customer satisfaction in the photocopy service sector, specifically Photocopy Agung Center in Jayapura City. Research Design and Methodology: The research employed a quantitative survey with 200 respondents who had used photocopy services more than twice in the past three months. Data was collected through a questionnaire comprising three main sections: respondent demographics, perceptions of price and service quality, and customer satisfaction. The validity and reliability of the questionnaire were tested through a pilot test with 30 respondents and statistical analysis using SPSS 29. Data analysis involved multiple linear regression to assess the impact of price and service quality on customer satisfaction. Findings and Discussion: The results indicate that price and service quality significantly influence customer satisfaction, with service quality having a more dominant impact. The study also reveals that certain aspects of service quality, such as reliability and empathy, have a more significant effect on customer satisfaction. Implications: The findings underscore the importance of maintaining competitive pricing and continuously improving service quality to enhance customer satisfaction and loyalty. The study recommends further in-depth and comparative research across different service sectors.
Effect of Work Motivation and Creativity on Employee Performance M Rifky Fernanda Putra; Mohammad Aldrin Akbar; Ros Lina
Advances: Jurnal Ekonomi & Bisnis Vol. 3 No. 1 (2025): January - February
Publisher : Yayasan Pendidikan Bukhari Dwi Muslim

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60079/ajeb.v3i1.320

Abstract

Purpose: This study analyzes the impact of work motivation and creativity on employee performance at the Central Bureau of Statistics (BPS) in Papua Province. Research Design and Methodology: This research employs a quantitative method with a causal-comparative design. Primary data were collected through questionnaires from 77 BPS Papua employees, while secondary data were gathered from literature reviews. Data analysis was conducted using multiple linear regression to determine the influence of independent variables on the dependent variable. Findings and Discussion: The findings indicate that work motivation significantly impacts employee performance, aligning with motivation theories such as Maslow's hierarchy of needs and Herzberg's two-factor theory. However, work creativity does not have a significant effect on employee performance. This suggests that the routine and administrative tasks at BPS Papua may not require high creativity. Implications: These findings suggest that BPS Papua's management should focus on developing programs that enhance work motivation through training, fair incentives, and a supportive work environment. Further research is recommended to explore other factors that may influence employee performance and extend the study to different sectors and regions to test the consistency of these findings.