Yoma Bagus Pamungkas
Diponegoro University

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Proses Informasi pada Peringatan Kesehatan dalam Kemasan Rokok Pamungkas, Yoma Bagus
Interaksi: Jurnal Ilmu Komunikasi Vol 6, No 1 (2017): January 2017
Publisher : Master of Communication Science Program, Faculty of Social and Political Science, Diponego

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (18359.447 KB) | DOI: 10.14710/interaksi.6.1.29-37

Abstract

 Consumption of tobacco use is very high, no exception in Indonesia. Therefore, the government through the Ministry of Health decreed the regulation of health warning in the each cigarette package. The regulation includes the Pictorial Health Warning (PHW) and Health Information Message (HIM) which aims to reduce interest smoke. The purpose of this article is to examine more deeply about how an information process that occurs in health warnings on cigarette packaging can be conveyed to the smokers to reduce smoking. In explaining the process, The Author uses the concept of Attention and Message Processing, Elaborative Processing, Cognitive Response Theory, Fear Appeals and Fear Arousal. The result shows that on health warnings indicate that there is coherence between external stimuli (fear appeal) which described by Elaboration Likelihood Model (ELM) with cognitive meaning by smokers, so that can evoke fear in their self to quite smoking.  Keywords : Pictorial Health Warning Label (PHW), Health Information Message (HIM), Attention and Message Processing, Elaborative Processing, Cognitive Respon Theory, Fear Appeals dan  Fear Arousal
Political Knowledge and Its Effect on Voting Decisions: Generation Z Viewers of 'Dirty Vote' Documentary Yoma Bagus Pamungkas; Yuwanto Yuwanto; Muhammad Adnan; Nurul Hasfi
Jurnal The Messenger Vol. 16 No. 3 (2024): September-December
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v16i3.10364

Abstract

Introduction: The 2024 Indonesian presidential election will see significant Generation Z participation, yet unverified political information may affect their understanding. The documentary ‘Dirty Vote’ has the potential to enhance political knowledge and influence voting decisions, particularly regarding election fraud--a key concern for Generation Z voters who are active digitally but vulnerable to misinformation. Using the Elaboration Likelihood Model (ELM), this study examines how the documentary influences political knowledge, mediates voting decisions, and affects political engagement. The research evaluates whether ‘Dirty Vote’ can effectively enhance political understanding and shape voting choices among Generation Z. Methods: This explanatory quantitative study targets viewers of the ‘Dirty Vote’ documentary on social media. A sample of 384 participants was determined using the Lemeshow formula and non-probability purposive sampling. Data were collected via Google Forms and analyzed using Generalized Structured Component Analysis (GSCA). The ELM theory guided the analysis. Findings: The study found that ‘Dirty Vote’ significantly enhances political knowledge and influences voting decisions among Generation Z. Political knowledge acted as a mediator, strengthening the documentary's impact. The credibility of the documentary’s source also played a key role in how the information was received. These findings suggest that documentaries can be an effective tool for political education, particularly for young voters. Originality: This study provides new insights into the role of documentaries in political education for Generation Z in Semarang, using ELM theory and GSCA to explore media’s impact on political knowledge and behavior.