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All Journal AI, Innovation, and Resilience for the Environment Journal
Marviola Hardini
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The Impact of Blockchain on the Global Gig Economy Royani; Marviola Hardini; Rufaidah Tiara Zahwa; Kristina Vaher
AI, Innovation, and Resilience for the Environment (AIR) Vol. 1 No. 1 (2026): AI, Innovation, and Resilience for the Environment (AIR) Journal
Publisher : Sinar Mentari Sundara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.68012/air.v1i1.125

Abstract

Blockchain technology has significant potential to revolutionize the global gig economy ecosystem. The core of this transformation lies in its ability to provide payment transparency, execute agreements through smart contracts, establish secure digital identities, and create trustless reputation systems. This paper presents an analysis of the opportunities and challenges associated with the adoption of blockchain in the freelance labor market. The primary opportunities include the establishment of fairer payment systems, the elimination of intermediaries (disintermediation), and the expansion of access to global markets. However, the adoption of this technology also faces significant challenges, including regulatory issues, network scalability, and barriers related to user adoption. Through theoretical analysis and case studies of specific platforms, this research aims to explain how blockchain implementation can create a gig economy system that is more efficient, secure, and worker-centered.
Co-Authors Kristina Vaher Royani Rufaidah Tiara Zahwa