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All Journal Ekonomi Bisnis
Firman Sarifudin
Tarumanagara University
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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ENHANCING REAL ESTATE FEASIBILITY STUDIES WITH MULTI-CRITERIA AND RISK ANALYSIS TOOLS Jason Lim; Firman Sarifudin; Elia Oey
Jurnal Ilmiah Ekonomi Bisnis Vol. 31 No. 2 (2026)
Publisher : Universitas Gunadarma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35760/eb.2026.v31i2.906

Abstract

Conducting a reliable feasibility study is crucial yet challenging before starting any real estate project. This study presents a detailed case of a comprehensive feasibility assessment for a medium-scale real estate development in the Greater Jakarta area. It integrates multiple analytical tools, including the Performance Prism framework to identify key performance indicators, and the Analytic Hierarchy Process (AHP) alongside Pareto analysis to prioritize them. Financial viability was assessed through engineering economic calculations supported by Monte Carlo simulation. The base case simulation indicated a strong financial outlook, with a positive Net Present Value (NPV) and a healthy Internal Rate of Return (IRR). To test the project’s resilience, five additional scenarios were analyzed for sensitivity, exploring how variations in key assumptions might affect financial outcomes. This combined approach provides a thorough evaluation by incorporating both quantitative data and qualitative insights, ensuring a balanced and robust feasibility study for the real estate project.
Co-Authors Elia Oey Jason Lim