Yuri Alfrin Aladdin
Faculty of Social and Political Sciences, Communication Studies Program, Universitas Nasional, Jakarta, Indonesia

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Credibility Analysis of the Instagram Account @girlsbeyond.Id Through Uses and Gratifications Theory Nuriyati Samatan; Ariandi Putra; Yuri Alfrin Aladdin; Radhita Awlia Putri Rochady
Greenation International Journal of Law and Social Sciences Vol. 3 No. 2 (2025): (GIJLSS) Greenation International Journal of Law and Social Sciences (June - Au
Publisher : Greenation Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/gijlss.v3i2.504

Abstract

Research Objectives: This study aims to measure Media Effectiveness as variable X1; Instagram Account Credibility as variable X2, and Information Needs Fulfillment as variable Y. The theory used in this study is Uses and Gratification, based on the following assumptions: (1) The audience is active; (2) Media competes with other media to provide satisfaction to the audience; (3) awareness of the need for media; (4) People have sufficient self-awareness of their media usage, interests, and audience motives; (5) media content can only be evaluated by the public. The method used is quantitative. The population in this study is the Instagram followers of @girlsbeyond.id. Sample selection uses non-probability sampling with the purposive sampling type. The sample size was determined using the Slovin's formula, with a margin of error of 0.5% and a total of 399 respondents. The results of this study show an R-squared value of 0.620, which means that variables X1 and X2 together influence variable Y by 62%. This indicates that 62% of information needs are influenced by media effectiveness and account credibility. The remaining 38% is influenced by other variables not included in this study. Therefore, H03 is rejected and Ha3 is accepted, because there is a relationship between media effectiveness and account credibility on the fulfillment of followers' information needs.
AUDIENCE RECEPTION OF THE CONTROVERSY SURROUNDING THE FILM "LAURA" Yuri Alfrin Aladdin; Desi Lestari; Mulharnetti Syas; Nuriyati Samatan
Konvergensi Vol 6 No 1 (2025): Konvergensi: Jurnal Ilmiah Ilmu Komunikasi (Juni 2025)
Publisher : Program Studi Ilmu Komunikasi Universitas Paramadina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51353/kvg.v6i1.995

Abstract

This study analyzes audience reception of the controversy surrounding the “Laura” movie, which is based on the true story of influencer Laura Anna. The film portrays Laura’s struggle against injustice after experiencing a tragic accident that changed her life. Laura had a free intimate lifestyle with her boyfriend and posted her night parties’ life. However, one night she had an accident when she was coming home with her boyfriend and both of them were drunk. The film sparked various public opinions, both supportive and critical, particularly regarding Laura’s life before the accident. This research uses a descriptive qualitative research approach and Stuart Hall’s reception theory. This study examines how audiences interpret the messages in Laura through three positions: hegemonic dominant, negotiated, and oppositional. Reception analysis is used as a method to describe how the audience receives and interprets media texts. The findings reveal that one audience member falls into the hegemonic dominant position, stating that Laura is an inspirational story and disregarding the controversy. Three participants are in the negotiated position, acknowledging that the film’s message remains clear despite the surrounding controversy. One participant takes an oppositional stance, holding views that contradict the film’s intended message. The audience believes that the film Laura was brought to the big screen merely as an exploitation of tragedy rather than a work conveying the struggle of Laura. The audience thinks that the film is too dramatic and does not provide a clear solution to the issues raised. Keywords: Audience Reception, Stuart Hall, Indonesian Film, “Laura”, Controversy