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Persepsi Wisatawan terhadap Kacang Sihobuk sebagai Daya Tarik Wisata Kuliner Kabupaten Tapanuli Utara Meilani Lida Siahaan; Yulia Sitepu; Apriliana Lase; Mery Silalahi; Denata Rajagukguk
Jurnal Ilmiah Dan Karya Mahasiswa Vol. 4 No. 5 (2026): Oktober: JURNAL ILMIAH DAN KARYA MAHASISWA (JIKMA)
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jikma.v4i5.5047

Abstract

This study aims to determine and understand tourists' perceptions of Sihobuk Nuts as a culinary attraction in North Tapanuli Regency. The study used a descriptive qualitative approach with a phenomenological approach, conducted in Sipoholon District, North Tapanuli Regency. Data were collected through observation, interviews, and documentation, then analyzed using the Miles and Huberman model. The results showed that tourists' perceptions of Sihobuk Nuts were shaped by three main factors, namely knowledge, experience, and interest. Tourists gave a positive perception of Sihobuk Nuts because they have a distinctive taste, crunchy texture, traditional processing, and are easily obtained as a regional souvenir. Based on the concept of Something to See, Something to Do, and Something to Buy, Sihobuk Nuts are considered capable of being a culinary attraction that complements the tourist experience in North Tapanuli Regency.