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All Journal Jurnal Manajemen Kreatif dan Inovasi
Tria Indah Sari
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Decision Sciences, Operations Research & Management

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Analisis Rasio Profitabilitas untuk Mengetahui Kinerja Keuangan pada PT Blue Bird Tbk 2021-2024 Meidi Yanto; Azizah Ardiyani; Charlie Angel; Melisa Apri Juheriani; Septi Nuriska; Tria Indah Sari
Jurnal Manajemen Kreatif dan Inovasi Vol. 3 No. 3 (2025): Juli: Jurnal Manajemen Kreatif dan Inovasi
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmki-widyakarya.v3i3.5210

Abstract

This study aims to analyze the profitability ratios of PT Blue Bird Tbk during 2021-2024 to evaluate its financial performance. The method used is ratio analysis, including Gross Profit Margin (GPM), Net Profit Margin (NPM), Return on Assets (ROA), and Return on Equity (ROE). The results of the analysis show that all profitability ratios have increased significantly. GPM increased from 22.24% in 2021 to 32.33% in 2024, indicating efficiency in managing production costs. NPM also increased from 0.39% to 11.8%, indicating the company's ability to maintain higher net income. In addition, ROA and ROE increased from 7.48% to 19.30% and from 9.59% to 29.12%, respectively. These findings indicate that PT Blue Bird Tbk has successfully recovered from the impact of the COVID-19 pandemic and has positive growth potential in the future
Co-Authors Azizah Ardiyani Charlie Angel Melisa Apri Juheriani Septi Nuriska Yanto, Meidi