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I Wayan Gede Sedana Yoga
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Peramalan Permintaan Dan Pengendalian Persediaan Produk Daging Babi Beku Di Pt. Xyz Ni Nyoman Dian Luswiantini; I Wayan Gede Sedana Yoga; I Gusti Ayu Lani Triani
JURNAL REKAYASA DAN MANAJEMEN AGROINDUSTRI Vol 11 No 4 (2023): Desember
Publisher : Department of Agroindustrial Technology, Faculty of Agricultural Technology, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JRMA.2023.v11.i04.p15

Abstract

PT. XYZ is a distributor of frozen pork various product types, high product demand, resulting in inventory shortages and order delays. This study aims to classify products based on usage and cost levels using the ABC method, obtaining the best forecasting method from the time series method, obtaining the optimal order quantity using the Economic Order Quantity method, as well as sensitivity analysis of the optimal quantity for classified A products. five types of products are included in class A, namely: pork belly skin on, pork belly skin off, pork leg boneless, pork neck, and pork shoulder. The best demand forecasting results with exponential smoothing method for pork belly skin on, pork belly skin off, and pork shoulder products, as well as the linear trend line model method for pork leg boneless and pork neck. The percentage of savings on total inventory costs is 13 percent to 60 percent. The results of the sensitivity analysis show that the input cost of storage is the most sensitive to changes in the optimal order value. The application of some of these methods can provide sufficient raw materials and avoid shortages of inventory so that there are no delays in orders, and can improve cost efficiency
Analisis Faktor yang Mempengaruhi Keputusan Pembelian Produk Kopi Kapal Api Sachet di Kota Denpasar Dhea Novratena; Amna Hartiati; I Wayan Gede Sedana Yoga
JURNAL REKAYASA DAN MANAJEMEN AGROINDUSTRI Vol 9 No 1 (2021): Maret
Publisher : Department of Agroindustrial Technology, Faculty of Agricultural Technology, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JRMA.2021.v09.01.p14

Abstract

The purpose of this research to determine the factors that consider consumers in making purchasing decisions for Kapal Api Sachet Coffee in Denpasar and determine the dominant variables in purchasing decisions for Kapal Api Sachet Coffee.This research uses factor analysis method and data technique which is done by google form through social media, 200 questionnaires to respondents in Denpasar and 30 questionnaires in Badung Regency for validity and reliability test. The results of the analysis formed are 5 factors, namely psychological factors consisting of 10 variables with an eigenvalue of 8.891. Promotion factors are 5 variables with a total eigen value of 1.930. Product factor consists of 4 variables with a total eigenvalue of 1.779. Location factor consists of 3 variables with a total eigenvalue of 1.338. Price factor consists of 2 variables with an eigenvalue value of 1.244. When viewed from the value of the loading factor that influences consumer decisions in purchasing Kapal Api Coffee, it is in the location factor, which is available at street vendors with a loading factor value of 0.862 and available at small shops with a loading factor value of 0.799.
Kelayakan Finansial dan Analisis Nilai Tambah pada Pengolahan Teh Putih di PT. Bali Cahaya Amerta Gianyar Bali I Dewa Gede Agung Sastra Wiartha; Luh Putu Wrasiati; I Wayan Gede Sedana Yoga
JURNAL REKAYASA DAN MANAJEMEN AGROINDUSTRI Vol 9 No 2 (2021): Juni
Publisher : Department of Agroindustrial Technology, Faculty of Agricultural Technology, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JRMA.2021.v09.02.p05

Abstract

White tea are superior products at PT. Bali Cahaya Amerta and still not so many other companies in producing it. The purpose of the study is to, determine the financial feasibility of white tea processing at PT. Bali Cahaya Amerta, determine the added value generated from the processing of white tea at PT. Bali Cahaya Amerta, and determine the feasibility of white tea at PT. Bali Cahaya Amerta if there is an increase in operating costs and a decrease in income using sensitivity analysis. Financial feasibility analysis uses quantitative descriptive analysis using the calculation of profit and loss, Net Present Value, Internal Rate of Return, Net B / C Ratio, Payback Period, and Break Event Point, and value added analysis using the Hayami method. Production of white peony and silver needles is feasible, with Net Present Value results of Rp. 4,505,933,033. Internal Rate of Return of 5.49% shows that the rate of return is greater than the specified bank interest rate. Payback Period for 2 years 3 months. B/C ratio of 1.55. White peony added value obtained a value of Rp. 860,000 per kg, the ratio of added value is 110.25%. While the added value of the silver needle is Rp. 430,000 per kg, value added ratio of 47.77%. The sensitivity analysis scenario shows that both an increase in operating costs of 1.5% -4% and revenue decreased 1.5% -2.5% resulting in a positive NVP. So that the business of white peony and silver needle is feasible.
Strategi Pengembangan Usaha Produk UD. Amelia Bakery Tabanan Ni Luh Wayan Ari Sukarmini; L.P Wrasiati; I Wayan Gede Sedana Yoga
JURNAL REKAYASA DAN MANAJEMEN AGROINDUSTRI Vol 9 No 2 (2021): Juni
Publisher : Department of Agroindustrial Technology, Faculty of Agricultural Technology, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JRMA.2021.v09.02.p07

Abstract

UD. Amelia Bakery is a business that is engaged in food, especially bread and cakes. Amelia Bakery located Jl.Tukad Sang-sang, Banjar Dinas Sanggulan 2 No.1 Jadi Anyar, Kediri District, Tabanan Regency. Amelia Bakery produce brownies and muffins. The high competition is one of the factors to carry out product development strategies. The purpose of thisstudy are: 1) To determine theinternal (strengths and weakness) and external (opportunities and threats) factorsfaced in marketing at UD. Amelia Bakery, 2) Determining alternative strategies that can be used for product business development at UD. Amelia Bakery, 3) Determine the priority of product business development strategies at UD. Amelia Bakery. This study uses the SWOT method to determine the alternative strategies used, and TOPSIS to rank these alternatives. The strategies that can be applied in UD. Amelia Bakery Tabanan is a strategy to hold and maintain, where the alternative strategies are as follows: a) Improve product quality, b) Increase the variety or type of product being promoted, c) Maintain consistency of product quality, d) Training for employees, e) Making packaging that is more attractivet.
Strategi Pengembangan Usaha Kedai Kopi “Kandera Coffee” Denpasar Bali menggunakan Metode Swot dan QSPM Komang Listia Damariyanti; Amna Hartiati; I Wayan Gede Sedana Yoga
JURNAL REKAYASA DAN MANAJEMEN AGROINDUSTRI Vol 9 No 2 (2021): Juni
Publisher : Department of Agroindustrial Technology, Faculty of Agricultural Technology, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JRMA.2021.v09.02.p08

Abstract

The rapid growth in the food and beverage service industry has also triggered the growth of new various concepts of business, one of which is the coffee shop. One of the coffee shop in Denpasar, namely Kandera Coffee, which has only been established since May 2020, doesn’t know yet the right strategy for developing their business. This study aims to determine the quadrant position of the Kandera Coffee shop when viewed through internal and external factors using the Internal-External Matrix and determine the appropriate priority development strategies for the the Kandera Coffee shop business. The methods used are SWOT and Quantitative Strategic Planning Matrix (QSPM). The research data were obtained from 5 expert respondents. The results showed that Kandera Coffee had 7 strengths, 5 weaknesses, 5 opportunities and 4 threats. Internal factors that influence the strength factor in the development of the Kandera Coffee business, namely the consistency of the taste of the product and service (0.29) and the weakness factor, namely the layout of Kandera Coffee shop is less ergonomic (0.13) and not very well known to the public (0, 13). While the external factors that influence the opportunity factor, namely build good relationship with customers (0.36) and the threat factors that influence, namely the level of coffee shop competitors is getting higher (0.34). The position of the Kandera Coffee shop is in cell V (five). This position is (hold and maintain) keep and maintaining with score the Interal Factor Evaluation (IFE) is (2.20) and External Factor Evaluation (EFE) is (2.56). Cell V consists of market penetration strategies and product development. The strategic priority order obtained based on the QSPM matrix is to provide the best service to customers (4,94), expand marketing on advertising and social media (4,87), improve product quality and maintain consistency of taste (4.63), develop a cozy coffee shop concept (4,61), give discounts to customers (4,59), and add a variety of coffee and food menus (4,10).
Analisis Kepuasan Konsumen terhadap Kualitas Produk dan Layanan “Kedai Kebab Turki” di Kabupaten Karangasem Naila Zulmia; Agung Suryawan Wiranatha; I Wayan Gede Sedana Yoga
JURNAL REKAYASA DAN MANAJEMEN AGROINDUSTRI Vol 9 No 3 (2021): September
Publisher : Department of Agroindustrial Technology, Faculty of Agricultural Technology, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JRMA.2021.v09.03.p07

Abstract

The Aims of this research were to: (1) Find out the quality attributes of products and services that considered important by customer to achieve customer satisfaction at Store Kebab Turki (2) Find out the level of conformity of customer expectations and satisfaction on the quality of products and services at Store Kebab Turki (3) To determine the quality attributes of products and services that need to get priority from Store Kebab Turki based on the level of importance and performance to provide customer satisfaction. The method used to measure the level of customer satisfaction in this study by distributing questionnaires related to the analysis of consumer satisfaction on product and service quality to 90 selected respondents and then calculated using the Importance Performance Analysis (IPA) method and the Customer Satisfaction Index (CSI). The results of the research showed that the attribute with the highest level of conformity on product quality were the hygiene and freshness of beverage ingredients with a suitability level 102.12% and attribute with lowest of conformity level is beverage menu variations with a suitability level 94.72%. The attribute with the highest level of conformity on service quality is the availability of knowledge of employees on the products offered with a suitability level 100.27% and attribute with lowest satisfaction level is the availability of parking area with a suitability level 79.17%. The attributes that must be prioritized on product quality are the texture of the food, level maturity food, and the taste of the beverage. The attributes that must be prioritized for service quality are the quickness of service for ordering food and beverage, friendliness and courtesy of employees in serving consumers, interior design and availability of parking area. The CSI results show that all product and service quality attributes are considered important by customer with the average number of MIS values greater than 4.20 and customer satisfaction level 84.2% in the very satisfied category for product quality and 79.6% in the satisfied category for service quality.
Pengaruh Sustainable Marketing Terhadap Keputusan Pembelian Beras Organik Ni Made Dwining Purwanti; I Ketut Satriawan; I Wayan Gede Sedana Yoga
JURNAL REKAYASA DAN MANAJEMEN AGROINDUSTRI Vol 9 No 4 (2021): Desember
Publisher : Department of Agroindustrial Technology, Faculty of Agricultural Technology, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JRMA.2021.v09.04.p11

Abstract

Sustainable marketing as a marketing strategy concept can influence consumers to make purchasing decisions. The purpose of this study was to analyze the influence of sustainable marketing variables on the decision to purchase organic rice of Somya Pertiwi Agricultural and Rural Training Center (P4S) and to find out the right recommendations to be given to companies in the application of sustainable marketing. Sampling is done by sampling nonprobability sampling methods and data collection is done by distributing questionnaires and directly to respondents. Data analysis is done by structural equation modeling (SEM) method. The results obtained in this study are that purchasing decisions are influenced by customer solutions (X1) with direct influence of 35.5%, customer cost (X2) with direct influence of 25.7%, convenience (X3) with direct influence of 16.2%, communication (X4) with direct influence of 19.2%, and correlation (X4) with direct influence of 17.2%. Among the five variables, the customer solution is the variable that most influences purchasing decisions in P4S Somya Pertiwi with a value of 0.355, and the variable with the lowest effect is convenience with a value of 0.162.
Analisis Produktivitas Produksi PT. Bapak Bakery Badung Bali Evita Zuyyina Afianti; I Ketut Satriawan; I Wayan Gede Sedana Yoga
JURNAL REKAYASA DAN MANAJEMEN AGROINDUSTRI Vol 8 No 1 (2020): Maret
Publisher : Department of Agroindustrial Technology, Faculty of Agricultural Technology, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JRMA.2020.v08.01.p14

Abstract

PT. Bapak Bakery is one of the bread companies in Bali. This company has never taken productivity measurements. The company only uses the profits of sale production as a benchmark of its success achievement. PT. Bapak Bakery has problem in the field of production, namely lack of availability of raw materials which resulted in hampered production process so that consumer demand could not be fulfilled. The purpose of this study is to measure the level of production productivity, analyze the contribution of productivity ratio component and recommendation for PT. Bapak Bakery productivity improvement. The study uses the Objective Matrix (OMAX) method. In this study there are 5 ratios that are used as criteria in measuring productivity. The ratio is included in the criteria of efficiency, effectiveness and inferentiality. The productivity measurement results show that the lowest productivity index value is in March 2018 which was 175.3 and the highest value obtained was in July which was 501.6. Contribution analysis of productivity ratio component PT. Bapak Bakery who obtained the highest productivity value, namely ratio 1 with value of 830.7 and the lowest productivity value is ratio 3 and 4 with a value of 738. Recommendation of productivity improvement obtained ratio 1 in the amount of Rp. 131.724.436, ratio 2 is Rp 1.830.959 , ratio 3 is 6.471 hours, ratio 4 is Rp 600.064.834 and ratio 5 is 504 hours.
Co-Authors Amna Hartiati Anak Agung Putu Agung Suryawan Wiranatha Dhea Novratena Evita Zuyyina Afianti I Dewa Gede Agung Sastra Wiartha I Gusti Ayu Lani Triani I Ketut Satriawan Komang Listia Damariyanti L.P Wrasiati Luh Putu Wrasiati Naila Zulmia Ni Luh Wayan Ari Sukarmini Ni Made Dwining Purwanti Ni Nyoman Dian Luswiantini