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All Journal English Language Education Journal
I Made Suta Paramarta
Universitas Pendidikan Ganesha, Indonesia

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THE LINGUISTIC LANDSCAPE OF AMED: LANGUAGE CONTESTATION Ni Wayan Mita Milayani; I Nyoman Adi Jaya Putra; I Made Suta Paramarta
English Language Education Journal (ELEJ) Vol. 4 No. 2 (2025): English Language Education Journal
Publisher : English Language Education of Faculty of Teacher Training and Education of Universitas Katolik Indonesia Santu Paulus Ruteng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36928/elej.v4i2.3214

Abstract

This study aims to analyse the linguistic situation in Amed, namely to determine linguistic contestation. This research uses a qualitative approach with a descriptive method. The study was conducted in Amed tourism area. Data collection was conducted by observation and documentation. Language contestation data was analyzed using the theories of Landry and Bourhis (1997). The results of this study found that there are several language variations that appear on outdoor media in Amed, ranging from Balinese, Indonesian, English, French, Russian, Italian, to Balinese script. Of all the language variations found, English is the language that dominates the highest influence in outdoor media texts, both in monolingual, bilingual and multilingual forms created in bottom-up and top-down ways.
Co-Authors I Nyoman Adi Jaya Putra Ni Wayan Mita Milayani