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All Journal Jurnal Pendidikan Bahasa Inggris Indonesia
R. Agustiani
IISIP YAPIS BIAK

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INTEGRATING AI AND LOCAL CULTURE IN ESP LEARNING: ENHANCING ENGLISH BROADCASTING SKILLS FOR COMMUNICATION SCIENCE STUDENTS J. Purnamasari; R. Agustiani
Jurnal Pendidikan Bahasa Inggris Indonesia Vol. 13 No. 1 (2025): Maret, Jurnal Pendidikan Bahasa Inggris Indonesia
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jpbi.v13i1.4861

Abstract

This study explores the integration of Artificial Intelligence (AI) and local cultural identity in English for Specific Purposes (ESP) classrooms in Biak Papua. The purpose is to examine how AI-driven learning can be adapted to include culturally relevant materials, enhancing students’ engagement and language proficiency. A mixed-methods approach was employed, combining surveys, interviews, aclassroom observations. The performance tests were conducted to evaluate language development. Data were analyzed using both qualitative thematic analysis and quantitative statistical methods. The results indicate that AI-assisted learning, when infused with local cultural elements, significantly improves students' motivation, comprehension, and language retention. The study concludes that integrating cultural identity into AI-driven ESP instruction fosters a more meaningful and effective learning experience, bridging global technological advancements with local educational needs.
Co-Authors J. Purnamasari