<![CDATA[This study aims to analyze the profitability of PT Alkindo Naratama Tbk during the 2021–2025 period based on profit, costs, and customers. This study uses a quantitative descriptive approach with secondary data obtained from the company’s annual reports and financial statements during the observation period. The analysis was conducted using Gross Profit Margin, Operating Profit Margin, Net Profit Margin, Return on Assets, and Return on Equity to assess the development of the company’s profitability. In addition, cost analysis was performed by examining the cost of goods sold, operating expenses, and financial costs, while Customer Profitability Analysis was used to identify profitability contributions based on business segments as a proxy for customer groups. The results show that the company’s profitability experienced pressure during 2021–2024, which was associated with increasing costs and a decline in the company’s ability to generate profits, before beginning to recover in 2025. The analysis of business segments also indicates differences in profitability contributions among segments, with changes in the segment providing the highest contribution throughout the observation period. These findings imply that sales growth needs to be accompanied by effective cost control and business-segment management to optimize its contribution to profit. This study suggests that cost control and profitability evaluation of business segments can support the company in improving operational efficiency and maintaining sustainable profitability growth.]]>
