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Eksploitasi Aplikasi Web Commerce Sebagai Sarana Pendukung Penjualan Produk Umkm Di Balikpapan Timur Gunawan, Gunawan; Palupi, Shinta; Hardi, Ricki
Gotong Royong Vol. 1 No. 3 (2024)
Publisher : CV. Akira Java Bulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63935/gr.v1i3.54

Abstract

Kegiatan pengabdian masyarakat ini bertujuan untuk mendukung usaha mikro, kecil, dan menengah (UMKM) di Balikpapan Timur dalam meningkatkan penjualan produk mereka melalui pemanfaatan aplikasi web commerce. Penggunaan teknologi digital dalam pemasaran produk merupakan langkah strategis untuk memperluas jangkauan pasar serta meningkatkan daya saing UMKM di era ekonomi digital. Program ini difokuskan pada pelatihan dan pendampingan para pelaku UMKM dalam memahami serta mengoptimalkan aplikasi web commerce untuk mempromosikan dan menjual produk mereka. Metode yang digunakan meliputi analisis kebutuhan, pelatihan teknis, serta evaluasi penerapan aplikasi web commerce dalam bisnis UMKM. Hasil dari kegiatan ini diharapkan mampu meningkatkan kemampuan para pelaku UMKM dalam menggunakan teknologi digital untuk mengelola dan mengembangkan usaha mereka, serta memperkuat ekosistem bisnis di Balikpapan Timur melalui adopsi teknologi yang berkelanjutan
Innovative Online Learning Media During the Covid-19 Pandemic Palupi, Shinta; Gunawan, Gunawan; Hardi, Richki
Jurnal Solusi Masyarakat (JSM) Vol. 1 No. 2 (2023): Pengembangan Kelompok
Publisher : Universitas Malikussaleh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29103/jsm.v1i2.12198

Abstract

To improve the quality of the learning program, an efficient and effective approach in the teaching and learning process is required. Currently, educational strategies have become an essential process to enhance students' intelligence during this pandemic. In the field of education, the development of technology and communication requires training and learning using various methods. This approach involves training and teaching activities that are not limited by time and place, as they can be accessed and processed anytime and anywhere. This process aligns with the policy of the Ministry of Education and Culture of Indonesia in overcoming the challenges of learning during the Covid-19 pandemic. In the field of education, the common problem faced is the lack of effectiveness in learning. The methods of delivering materials used are not fully effective in utilizing learning resources. Additionally, suboptimal teaching schedules also affect the students' absorption of the material. Therefore, it is important to implement an approach that combines theory and practice through community service. By doing so, the results of this training will produce innovation in online learning using relevant tools, and enhance teachers' ability to implement self-directed learning approaches.