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FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN PEMBELIAN MAKANAN STEAK DI MASA PANDEMI COVID-19 Suratman, Rizal Ariyono; Misdiyono, Misdiyono; Nugraheni, Titi
Jurnal Pijar Vol 2 No 02 (2024): Jurnal Pijar : Studi Manajemen dan Bisnis
Publisher : PT Naureen Digital Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65096/pmb.v2i02.1227

Abstract

Tujuan dari penelitian ini adalah untuk menganalisis beberapa faktor yang mempengaruhi keputusan pembelian makanan steak di masa pandemi Covid 19. Pengumpulan data diperleh berdasarkan data primer melalui penyebaran kuesioner kepada 100 responden di wilayah Bekasi. Metode analisis dalam penelitian ini menggunakan data primer dan menggunakan uji validitas dan reliabilitas, uji normalitas, uji asumsi klasik dan regresi linier berganda dengan Program SPSS. Hasil penelitian menunjukan bahwa faktor-faktor yang mempengaruhi keputusan pembelian seperti harga, kualitas pelayanan, kualitas produk dan promosi berpengaruh terhadap keputusan pembelian makanan khususnya steak di wilayah Bekasi.
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KEPUTUSAN PEMBELIAN PADA PENGGUNA GRABFOOD SAAT PANDEMI COVID 19 Apriliani, Afilda; Nugraheni, Titi; Misdiyono, Misdiyono
Synergy : Jurnal Ilmiah Multidisiplin Vol 2 No 01 (2024): Synergy : Jurnal Ilmiah Multidisiplin
Publisher : PT. Naureen Digital Education

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The research aims to analyze the influence of service quality, promotions and price perceptions on the purchasing decisions of GrabFood users during the Covid 19 pandemic among the people of Jakarta. The research method used is multiple linear regression analysis. Data analysis in this study uses primary data through a questionnaire instrument from 100 respondents who are users of the GrabFood application in Jakarta. The sampling method in this research used a purposive sampling technique. Test and analysis tools using the SPSS program. The research results show that service quality has no effect on purchasing decisions, promotions have an effect on purchasing decisions, price perceptions have an effect on purchasing decisions and together service quality, promotions and prices have an effect on purchasing decisions of GrabFood users in Jakarta.
PEMBEKALAN PENGANTAR BISNIS DAN KEWIRAUSAHAAN PADA SISWA MADRASAH ALIYAH (MA) NURUL HUDA PASIR GUNUNG SELATAN Pujiati, Desi; Sudarsono, Sudarsono; Hartanti, Nenik Diah; Nugraheni, Titi; Setyarini, Ekaning; Asri, Hendri Rahmayani
Jurnal Pengabdian Kepada Masyarakat Darma Saskara Vol 3, No 2 (2023)
Publisher : Jurnal Pengabdian Kepada Masyarakat Darma Saskara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35760/abdimasug.2023.v3i2.10026

Abstract

Pengangguran di Indonesia tahun 2022 didominasi oleh pengangguran dengan pendidikan terakhir SMA. Mayoritas lulusan SMA masih menjadi job seeker dibandingkan menjadi job creator. Rendahnya minat lulusan SMA menjadi wirausaha disebabkan oleh pendidikan yang mereka terima di bangku SMA belum memberikan kesiapan mental untuk masuk ke dunia wirausaha. Padahal siswa harus memiliki motivasi atau dorongan dari sekolah sehingga siswa memiliki rasa percaya diri dalam terjun ke dunia wirausaha. Pengabdian Kepada Masyarakat ini bertujuan untuk memberikan pembekalan pengantar bisnis dan kewirausahaan pada siswa dan siswi Madrasah Aliyah Nurul Huda di Pasir Gunung Selatan. Pembekalan diberikan dengan tujuan agar siswa dan siswi mempunyai pengetahuan bisnis dan kewirausahaan, Dengan pemehaman yang dimiliki tersebut, siswa dan siswi dapat lebih memahami apa saja hal yang harus diperhatikan dalam memulai suatu usaha dan kendala apa saja yang mungkin akan dihadapi. Sehingga dengan pengetahuan dan pemahaman mengenai bisnis dan kewirausahaan akan dapat menumbuhkan minat siswa untuk mau memulai wirausaha pada saat ini atau nanti jika sudah lulus SMA
Debt To Asset Ratio, Debt To Equity Ratio, Return On Asset, Return On Equity, Net Profit Margin And The Effect On Stock Prices In Indonesia Energy Sector Companies Sunarsih, Meida Dwi; Misdiyono, Misdiyono; Nugraheni, Titi
Dinasti International Journal of Economics, Finance & Accounting Vol. 5 No. 6 (2025): Dinasti International Journal of Economics, Finance & Accounting (January - Feb
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v5i6.3770

Abstract

Abstract: The purpose of this study is to analyze the effect of Debt to Asset Ratio, Debt to Equity Ratio, Return On Asset, Return on Equity, and Net Profit Margin on stock prices, especially in energy sector companies in Indonesia. The data analysis methods used are descriptive statistical tests, classical assumption tests, multiple linear regression analysis tests, T-tests, F-tests, and determination coefficient tests. The sample in this study was 20 energy sector companies listed on the Bursa Efek Indonesia ( BEI ) during the 2017-2021 period and met the sample selection criteria. The sampling technique used was Purposive Sampling. The data used is secondary data obtained from the company's financial statements. The results of the study indicate that Return On Asset has a partial effect on stock prices while Debt to Asset Ratio, Debt to Equity Ratio, Return On Asset, Return on Equity, and Net Profit Margin do not affect stock prices in energy sector companies in Indonesia. Keywords Debt to Asset Ratio, Debt to Equity Ratio, Return on Assets, Return on Equity, Net Profit Margin, and Share Price
Determinants of Purchase Intention: Product Quality, Brand Image, and Price Perception Towards the Purchase of Wuling Air EV Electric Cars in Indonesia Ekhsan, Farza Wirawan; Misdiyono, Misdiyono; Nugraheni, Titi; Hermawati, Sri; Pujiati, Desi
Dinasti International Journal of Economics, Finance & Accounting Vol. 6 No. 4 (2025): Dinasti International Journal of Economics, Finance & Accounting (September - O
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v6i4.4788

Abstract

The purpose of this study is to analyze the factors that influence the intention to purchase the Wuling Air EV electric car in Indonesia. The data analysis method used is quantitative primary data. The data used in this study used a questionnaire instrument via Google Form from 100 respondents. The research data was processed using the SPSS Program application. The sampling method in this study was non-probability sampling with a purposive sampling technique. The results showed that product quality, brand image, and price perception influenced the purchase intention of the Wuling Air EV electric car in Indonesia.