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All Journal Jurnal Ekonomi, Bisnis dan Kewirausahaan (JEBIK) Jurnal Manajemen dan Bisnis
Rozita, Rozita
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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PENGARUH KEBIJAKAN STRATEGI KOMUNIKASI TERHADAP KINERJA MELALUI KREATIFITAS INDIVIDU KADER POSYANDU rozita, rozita; Ali Asfar; Jeni Wardi
Journal of Management and Business Vol 8 No 1 (2025): Jurnal Manajemen dan Bisnis
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Teknologi Sumbawa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37673/jmb.v8i1.4056

Abstract

The aim of this research is to analyze the influence of communication strategies on the performance of posyandu cadres in Tambang District, Kampar Regency, mediated by individual creativity. The population in this study were all posyandu cadres in Tambang District, Kampar Regency with a sample of 80 people. Determining the sample size used the Slovin method and the sampling technique used in this research was non-probability sampling. Data collection techniques using questionnaires and distribution using Google Form. The data analysis technique in this research is Structural Equation Modeling (SEM) using SmartPLS 3.0 as a data processing tool. The results of this research show that communication strategy policies and individual creativity have a positive and significant effect on the performance of posyandu cadres in Tambang District, Kampar Regency. In addition, individual creativity is able to mediate the relationship between communication strategy policies and the performance of posyandu cadres in Tambang District, Kampar Regency.
FINANCIAL LITERACY, INFRASTRUCTURE, AND RELIGIOUS INSTITUTIONS-BASED ECONOMIC EMPOWERMENT IN INDONESIA-MALAYSIA BORDER Kurniati, Pratiwi; Lestary, Dini; Subardi, Hani Meilita Purnama; Sumin, Sumin; Rozita, Rozita
Jurnal Ekonomi Bisnis dan Kewirausahaan Vol. 14 No. 3 (2025): Jurnal Ekonomi Bisnis dan Kewirausahaan (JEBIK)
Publisher : Fakultas Ekonomi dan Bisnis Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jebik.v14i3.111708

Abstract

This study examines how financial literacy and border economic infrastructure affect the economic well-being of communities in The Aruk, Indonesia-Malaysia border, and whether religious institutions moderate these relationships. A sequential explanatory mixed-method design was employed, combining Partial Least Squares Structural Equation Modeling (PLS-SEM) of survey data from 100 economically active residents with semi-structured interviews involving three key informants. The results show that financial literacy has a positive and significant effect on economic well-being, whereas infrastructure has no significant direct effect. Religious institutions do not significantly moderate the financial literacy–well-being relationship, but negatively moderate the infrastructure–well-being relationship. Qualitative findings attribute these patterns to limited economic empowerment programs, weak institutional capacity, and fragmented stakeholder coordination. Theoretically, the findings suggest that social capital theory in the context of border communities should not assume that institutional involvement always strengthens the effects of economic resources on well-being. The findings imply that border development should integrate practical financial literacy, stronger institutional capacity, and coordinated community-based economic empowerment with infrastructure investment. JEL: G53, H54, R11.
Co-Authors Ali Asfar Jeni Wardi Kurniati, Pratiwi Lestary, Dini Subardi, Hani Meilita Purnama Sumin, Sumin