Article Per Year (5 Year)
p-Index From 2021 - 2026
0.947
P-Index
This Author published in this journals
All Journal JURNAL IPTEKS PEMANFAATAN SUMBERDAYA PERIKANAN Jurnal Mirai Management JURNAL SAINS DAN TEKNOLOGI PERIKANAN (JIKAN) AgriMu
Novitasari, Femiliani
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Engineering Environmental Science Social Sciences

Published : 5 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 5 Documents
Search

 1 
ANALISIS PEMASARAN IKAN CAKALANG (KATSUWOUNUS PELAMIS) STUDI KASUS DI PANGKALAN PENDARATAN IKAN LAPPA KABUPATEN SINJAI Kamaruddin, Kamaruddin; Novitasari, Femiliani
AgriMu Vol. 3 No. 1 (2023): AgriMu Januari 2023
Publisher : Universitas Muhammadiyah Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/agm.v3i1.9757

Abstract

Penelitian ini bertujuan untuk mengetahui bentuk saluran distribusi pemasaran, margin pemasaran, biaya pemasaran dan keuntungan pemasaran serta efisiensi pemasaran ikan cakalang (Katsuwonus pelamis) di PPI Lappa.Penelitian ini dilakukan di Kelurahan Lappa Kecamatan Sinjai Utara Kabupaten Sinjai. Metode penelitian yang digunakan adalah survei yaitu mengumpulkan informasi dari suatu sampel dengan melakukan observasi dan wawancara. Teknik pengambilan sampel dilakukan secara cluster ramdom sampling (berkelompok) yaitu suatu metode pengambilan sampel dengan mengklasifikasikan sampel secara sederhana.Data yang digunakan adalah data primer dan data sekunder. Data primer tersebut didapat dari hasil observasi dan wawancara dengan nelayan dan lembaga pemasaran yang terkait dengan pemasaran ikan cakalang (Katsuwonus pelamis), sedangkan data sekunder diperoleh dari kantor Kelurahan, kantor Kecamatan Sinjai utara dan BPS kab. Sinjai.Berdasarkan hasil penelitian menunjukkan bahwa terdapat 6 saluran pemasaran yang melibatkan nelayan, pengumpul, pengecer, pa’gandeng dan konsumen dimana margin tertinggi sebesar Rp 5.000,- terendah sebesar Rp 1.167,-, biaya terbesar sebesar Rp 2.004,- terendah sebesar Rp 145,- dan keuntungan tertinggi sebesar Rp 4.754,- terendah sebesar Rp 863,- serta efisiensi pemasaran sebesar 0.01 %. Hal ini menunjukkan bahwa ikan cakalang yang ada di PPI Lappa dinilai efisien berdasarkan dari margin biaya serta keuntungan yang diperoleh.
Productivity and Catch Composition of Purse Seine Fisheries at The Kasiwa Fish Landing Base, Mamuju Regency, West Sulawesi Nurliana; Novitasari, Femiliani; Utami, Widya; Nur, Hardianty
Jurnal IPTEKS Pemanfaatan Sumberdaya Perikanan Vol. 12 No. 2 (2025)
Publisher : Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20956/jipsp.v12i2.48525

Abstract

This study aims to analyze the productivity and catch composition of fish using purse seine gear at the Fish Landing Base (PPI) Kasiwa, Mamuju Regency, West Sulawesi. The research employed a quantitative approach, with primary data collected from two purse seine vessels during one month of fishing operations. Secondary data were obtained from relevant literature and institutions. The analysis was conducted by calculating the productivity levels and catch composition of purse seine operations.The results show that the productivity of purse seine varied across fishing trips, but overall, the gear was considered feasible and relatively efficient. The catch composition was dominated by small pelagic fish, particularly kawakawa (tongkol banyar) at 32% and frigate tuna (tongkol pisang balaki) at 24%, followed by bullet tuna (tongkol pisang cerutu), skipjack (cakalang), mackerel (kembung), and scads (layang deles). These findings indicate that purse seine fishing is well-suited to the characteristics of fish resources in Mamuju waters and has the potential to support sustainable fisheries management.  
Efficiency of Tuna Marketing Channels at Kasiwa Fishing Port, Mamuju Regency, West Sulawesi Novitasari, Femiliani; Musa, Rahmat Frans; Kamaruddin, Kamaruddin
Jurnal Sains dan Teknologi Perikanan Vol 6 No 1 (2026): APRIL
Publisher : Fisheries Science Study Program, Faculty of Science and Technology, Muhammadiyah University of Sidenreng Rappang.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55678/jikan.v6i1.2669

Abstract

This study aims to analyze the distribution patterns, marketing margins, profits, and efficiency of the tuna marketing channel at the Kasiwa Fish Landing Site (PPI) in Mamuju Regency, West Sulawesi. The method used was a descriptive survey employing purposive sampling of 40 respondents, consisting of fishermen, distributors, port market vendors, and retail vendors. Data were analyzed using formulas for marketing margin, marketing profit, marketing efficiency (EPS), and the fisherman’s share. The results indicate six marketing channel patterns: two for tuna and four for baby tuna. For tuna, Channel I (Fishermen → Distributors) generated a margin of Rp17,000/kg with an EPS of 2.5% and a fisherman’s share of 88%, while Channel II (Fishermen → Port Market Vendors) had a margin of Rp10,000/kg with an EPS of 0.12% and a fisherman’s share of 60%. For baby tuna, Channel I has the highest fisherman’s share (45%) and is the most efficient, while the longest channels (Channels II and IV) yield the lowest fisherman’s share (33%). Overall, the marketing channels at PPI Kasiwa are considered efficient because the EPS values in all channels are below 5%. These findings imply the need for policies that encourage the strengthening of short marketing channels, increased direct access for fishermen to distributor traders, and the development of marketing infrastructure at PPI Kasiwa to maximize the share of the price received by fishermen.
Integrative Model of Digital Literacy and Online Platforms to Promote the Economic Resilience of Small-Scale Fishermen in West Sulawesi Province mappigau, Ernawaty; Novitasari, Femiliani; Nursiskawaty, Andi; Zulkarnaen, Adi; Suharlina, Suharlina
Jurnal Sains dan Teknologi Perikanan Vol 6 No 1 (2026): APRIL
Publisher : Fisheries Science Study Program, Faculty of Science and Technology, Muhammadiyah University of Sidenreng Rappang.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55678/jikan.v6i1.2688

Abstract

Small-scale fishermen face structural challenges such as limited market access, fluctuations in catch prices, and low technological and information capacity. This study aims to analyze the level of digital literacy, the use of online platforms, and their impact on the economic resilience of small-scale fishermen in West Sulawesi, as well as to design an integrative model to strengthen digital capabilities and market access. The method used is a mixed-methods approach involving a survey of 150 fishermen, in-depth interviews, and focus group discussions (FGDs). Quantitative data were analyzed using descriptive statistics and multiple linear regression, while qualitative data were analyzed thematically. The research results indicate that fishermen’s digital literacy remains low to moderate, the utilization of fisheries marketplaces is relatively low, and digital literacy and access to online platforms have not yet significantly impacted fishermen’s economic resilience due to infrastructure limitations, high data plan costs, insufficient guidance, and the dominance of traditional transactions. The study proposes an integrative model that combines the improvement of digital literacy based on fishermen’s needs, the utilization of simple online platforms, and sustainable institutional support to strengthen fishermen’s bargaining power and expand market access.
Analisis Produksi Dan Pemasaran Rumput Laut Echeuma Cottoni Sebagai Komoditas Unggulan Di Desa Tadui Kabupaten Mamuju Alif, Muh.; Novitasari, Femiliani; Utami, Widya; Zulkarnaen, Adi
Jurnal Mirai Management Vol 11, No 1 (2026)
Publisher : STIE AMKOP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/mirai.v11i1.11697

Abstract

Penelitian ini bertujuan menganalisis produksi dan pemasaran rumput laut Eucheuma cottonii sebagai komoditas utama di Desa Tadui, Kabupaten Mamuju. Penelitian dilakukan dari Februari hingga April 2026 di lokasi tersebut. Data yang dipakai berasal dari 20 pembudidaya rumput laut yang dipilih secara purposive dari total 100 petani, serta dokumen resmi dan literatur pendukung sebagai data sekunder. Pengumpulan data dilakukan melalui wawancara mendalam, observasi lapangan, dokumentasi, dan studi pustaka. Analisis menggabungkan margin pemasaran, farmer’s share, rasio keuntungan terhadap biaya, dan fungsi produksi Cobb-Douglas untuk mengkaji hubungan antara produksi dan inputnya. Hasilnya menunjukkan bahwa budidaya rumput laut di Desa Tadui didukung oleh pengalaman petani yang cukup baik, penggunaan bibit lokal, dan masa panen 40–45 hari. Dari segi pemasaran, margin rata-rata Rp6.000 per kg, farmer’s share 66,7%, dan rasio keuntungan terhadap biaya sebesar 2,0, menunjukkan sistem pemasaran yang efisien. Analisis Cobb-Douglas mengungkapkan bahwa bentangan tali, pengalaman petani, dan faktor cuaca berpengaruh signifikan terhadap produksi, sementara jenis bibit dan penanganan pascapanen tidak. Temuan ini menegaskan perlunya penguatan aspek teknis budidaya dan posisi tawar petani untuk meningkatkan produksi dan kesejahteraan mereka. Kata Kunci: Rumput laut; Pemasaran; Farmer’s share; Cobb-Dauglas; Desa Tadui
Co-Authors Alif, Muh. Kamaruddin Kamaruddin Mappigau, Ernawaty Musa, Rahmat Frans Nur, Hardianty Nurliana Nursiskawaty, Andi Suharlina Suharlina Utami, Widya Zulkarnaen, Adi