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Analysis Factors of Customer Satisfaction on Creating Consumer Loyalty at Bu Puji Sembako In Berbek Market, Berbek District, Nganjuk Regency Wulandari, Eka Yuni; Habib, Muhammad Alhada Fuadilah
Madani Jurnal Politik dan Sosial Kemasyarakatan Vol 15 No 01 (2023): Februari 2023
Publisher : Universitas Islam Darul Ulum Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52166/madani.v15i01.4084

Abstract

The development of the business world is currently growing rapidly from time to time. This can be seen from the emergence of various business sectors. Thus business actors who have long needed a special strategy to be able to maintain their business. One of the staple food stalls that has been around for 12 years is Kios owned by Mrs. Puji at Berbek Market, Berbek District, Nganjuk Regency. The kios requires a specific strategy in order to maintain customer satisfaction and create customer loyalty. This research tries to analyze customer satisfaction factors that can create customer loyalty at Bu Puji's basic food stall. The research method used is descriptive qualitative with data sources obtained from interviews, observation, and literature study. Based on the research that has been done, the results show that Bu Puji's basic food stalls have succeeded in providing customer satisfaction so as to create consumer loyalty. The factors that cause customer satisfaction are product quality, price, service quality, emotional factors, and convenience.
Development Design Labako Batik with Combine Fractal Geometry Dragon Curve and Tobacco Leaf Motif Wulandari, Eka Yuni; Purnomo, Kosala Dwidja; Kamsyakawuni, Ahmad
Jurnal ILMU DASAR Vol 18 No 2 (2017)
Publisher : Fakultas Matematika dan Ilmu Pengetahuan Alam Universitas Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1410.076 KB) | DOI: 10.19184/jid.v18i2.5650

Abstract

Labako Batik is a typical batik Jember, derived from the term "La Bako" is the language of Madura that describes the activities of farmers to plant and process the leaves of tobacco. The resulting motives are inspired by the potential of natural resources in Jember such as tobacco, cocoa, dragon fruit, coffee, bamboo, birds and butterflies. The selection of tobacco leaf pattern because Jember Regency as one of the best tobacco producing cities in Indonesia, so that the form of tobacco leaf becomes the most dominant characteristic in making Batako Labako. In recent years the application of fractal forms in batik began to be popularly known as fractal batik. Fractal batik is batik whose design is made with mathematical formulas done with computer technology. Development of Labako batik motif by generating the pattern of tobacco leaves using L-System and then combining with the fractal geometry of dragon curve that has been modeled, using techniques of geometry transformation in Matlab software. Keywords: labako batik, tobacco leaf, fractal, dragon curve, l-system