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Influence Of Product Quality And Price Perception On Purchase Decision (Survey of Diva Furniture di Cibeureum, Tasikmalaya) Devi, Selly; Fauzy, Depy Muhamad; Lestari, Suci Putri
Journal of Indonesian Management Vol. 2 No. 3 (2022): September
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v2i3.911

Abstract

This study aims to determine the effect of product quality and price perceptions on consumer purchasing decisions for Diva Furniture, Cibeureum, Tasikmalaya City. The method used is accidental sampling with a sample of 100 respondents. The analytical tool used in this research is path analysis. The results of this study indicate that product quality has a significant effect on consumer purchasing decisions for Diva Furniture, Cibeureum, Tasikmalaya City. Price perception has a significant effect on consumer decisions of Diva Furniture cibeureum tasikmalaya city. Product quality has a significant effect on purchasing decisions through consumer price perceptions of Diva Furniture, Cibeureum, Tasikmalaya.
Kinerja Pegawai dan Kualitas Pelayanan Berdasarkan Perspektif Masyarakat Pada Dinas Komunikasi dan Informatika Kota Tasikmalaya Nutriansyah, Khairiza; Rahwana, Kusuma Agdhi; Fauzy, Depy Muhamad
Socius: Jurnal Penelitian Ilmu-Ilmu Sosial Vol 3, No 2 (2025): September
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.1715402

Abstract

This study aims to analyze the influence of Employee Performance and Service Quality on Public Satisfaction at the Tasikmalaya City Communications Office. The method used is a quantitative approach with a causal design and survey techniques. Data were obtained through observation, interviews, questionnaires, and documentation studies. Data analysis was carried out using multiple linear regression with the help of SPSS version 25 software, and supplemented with multiple correlation tests, F tests, T tests, and coefficients of determination. The results of the study revealed that together, Employee Performance and Service Quality have a positive and significant influence on Public Satisfaction. Separately, both Employee Performance and Service Quality were also proven to have a positive and significant influence on Public Satisfaction.