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THE FACTORS CONTRIBUTING IN SPIRITUALITY DEFINITION OF IRANIAN MOSQUES Ahmadzadeh Siyahrood, Sanaz; Ebrahimi, Arghavan; Ghiasvand, Javad; Mahdavinejad, Mohammadjavad
Journal of Islamic Architecture Vol 5, No 4 (2019): Journal of Islamic Architecture
Publisher : Department of Architecture, Faculty of Science and Technology, UIN Maliki Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/jia.v5i4.5254

Abstract

Islamic mosques in Iran, similar to other Islamic nations, are reflections of visual beauties and typical examples of symbolic integration and relationship with strong beliefs and geometry. Scrutiny of these relationships provides a broader and profound perception of the design paradigm of these sacred masterpieces, which not only have been responding to the functional aspect of holy places but also represent an aesthetic model of architectural geometric perfection. This paper aims to survey this paradigm with a focus on its basic concepts and geometric origins; in this regard, it seeks to address the ensuing questions: what are the fundamental ideas in the design of mosques? How and which methods were used have been reflected in the architecture of mosques? How has the geometry assisted the architecture of mosques? What is the geometry role in the accomplishment of those basic concepts? To this end, after stating the fundamental concepts and dominant ideology in the design of mosques and the progress factors of Islamic architecture, their architectural features, spatial organization, and relations with geometry had been examined. The research hypothesis is that monotheism and divine unity are the original concepts of the architecture of mosques and this type of architectural design tries with the help of a range of abstract arts, symbolic materials, various methods, and science of geometry symbolize these ideas to create a sacred atmosphere and place which could be an intermediate spot for the human to achieve that divinity and unity.
MARKETING STRATEGY OF MUDHARABAH SAVINGS (TABAH) TO INCREASE CUSTOMERS AT BMT NU EAST JAVA Mahdavinejad, Mohammadjavad
IJED: International Journal of Economy Development Research Vol 2, No 1 (2023)
Publisher : Universitas Nurul Jadid

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33650/ijed.v2i1.9404

Abstract

Competition between conventional and sharia financial institutions makes people cautious in choosing, due to a perception that conventional services are better. Customer satisfaction is a benchmark for institutional progress, with savings as the main instrument for recruiting public funds and raising capital. This research aims to explore the role of BMT NU Mayang Branch, Jember Regency in marketing mudharabah savings products as a sharia financial option. It focuses on two aspects: identifying the marketing strategies implemented by BMT NU Mayang Branch in promoting mudharabah savings products and evaluating factors that support or hinder marketing efforts at BMT NU Mayang Branch.The research method is qualitative with a descriptive approach, aimed at describing and explaining subjects, classifying them, and drawing conclusions. These conclusions facilitate observations and further research. Data collection techniques include observation, interviews, and documentation.Theories used in this research are marketing, economics, communication, and management theories. The results are: 1) BMT NU Mayang Jember Branch markets mudharabah savings products and increases the number of customers through effective marketing strategies such as cooperation, maximum service, digital promotions, and word of mouth. 2) Marketing obstacles include a lack of interaction skills and trust in BMT NU, but supportive economic conditions and effective social media use are significant supporting factors.Strategies used at BMT include word of mouth, door-to-door, focus on main targets, and digital promotions. Door-to-door is the most prominent strategy, involving savings officers visiting customers' homes to collect savings or provide loans.