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EMPOWERING HOUSEWIVES TO INCREASE INCOME THROUGH MINI TUMPENG MAKING TRAINING IN THE BKOW BUILDING, ACEH PROVINCE Gani, Harbiyah; Fitri, Aida
ABDIMU: Jurnal Pengabdian Muhammadiyah Vol 3, No 2 (2023)
Publisher : Universitas Muhammadiyah Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37598/abdimu.v3i2.1924

Abstract

This community service is for increase knowledge and insight regarding making tumpeng rice so that housewives not only take care of the family at home, but have skills and skills that can be used to increase family income. benefit. The output obtained from this community service activity includes (1) the participants can add knowledge and insight about making tumpeng rice which can be used to increase family income(2) From the results of the training, participants are skilled and have the expertise to sell mini tumpeng rice to the community which in the end will increase family income and understand the content of the material and at the end of the session there is question and answer time, several questions are obtained from participants and the community including: (a) How do you market tumpeng rice in the internal and external environment? (b) How do you develop tumpeng rice so that you can have collaborative relationships with culinary tourism parties in Aceh? Keywords: Making Tumpeng Rice
PERAN MOTIVASI KERJA DALAM MEMEDIASI PENGARUH DUKUNGAN SOSIAL DAN KEPEMIMPINAN ETIKA TERHADAP LOYALITAS KERJA PADA PT ALAM HIJAU ENERGI BANDA ACEH Wiratama, Muhammad Jaka; Fitri, Aida; Gani, Harbiyah
Jurnal Bisnis Digital Vol 4, No 1 (2024): Vol 4, No 1 (2024): Edisi Januari - Juni 2024
Publisher : Fakultas Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37598/bidig.v4i1.2168

Abstract

Penelitian ini dilaksanakan di PT. Alam Hijau Energi Banda Aceh. Objek penelitian berhubungan motivasi kerja dalam memediasi pengaruh dukungan sosial dan kepemimpinan etika terhadap loyalitas kerja pada PT. Alam Hijau Energi Banda Aceh. Penelitian ini bertujuan untuk menganalisis pengaruh Dukungan Sosial dan Kepemimpinan Etika terhadap Loyalitas Kerja yang dimediasi oleh Motivasi Kerja. Penelitian ini dilakukan terhadap 150 karyawan dengan penentuan sampelnya menggunakan teknik sensus.. Sampel yang digunakan dalam penelitian ini adalah dengan menggunakan metode sensus yaitu jika populasi kurang dari seratus maka diambil populasi dijadikan sampel. Dari hasil penelitian yang telah dibahas sebelumnya bahwa Dukungan Sosial dan Kepemimpinan Etika berpengaruh positif dan signifikan terhadap Motivasi Kerja dan Loyalitas Kerja. Motivasi Kerja berpengaruh positif dan signifikan terhadap Loyalitas Kerja. Motivasi Kerja memediasi secara parsial pengaruh Dukungan Sosial dan Kepemimpinan Etika terhadap Loyalitas Kerja..
THE EFFECT OF ONLINE CUSTOMER REVIEWS ON BOOKING INTENTION: THE MEDIATING ROLE OF TRUST AND PERCEIVED VALUE IN THE HOTEL INDUSTRY Gani, Harbiyah; Ichsan Akmal Mazas; Aida Fitri
SUMBER INFORMASI MANAJEMEN BISNIS DAN AKUNTANSI Vol 3 No 1 (2026): SIMBAN Journal
Publisher : Gabungan Riset Edukasi dan Ekplorasi Teori (GREET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65788/simban.v3i1.99

Abstract

The rapid growth of digital platforms has transformed consumer decision-making processes in the hospitality industry, particularly through the increasing reliance on online customer reviews. This study aims to examine the effect of online customer reviews on booking intention, with trust and perceived value serving as mediating variables. Drawing upon signaling theory and consumer behavior theory, this research proposes that online reviews function as informational cues that shape consumers’ cognitive and affective evaluations before making reservation decisions. A quantitative approach was employed using survey data collected from hotel customers who actively use online travel platforms such as Traveloka, Booking.com, and Tripadvisor. The data were analyzed using SPSS to test both direct and indirect relationships among variables. The findings indicate that online customer reviews significantly influence booking intention, both directly and indirectly through trust and perceived value. Trust and perceived value are found to partially mediate the relationship, suggesting that consumers are more likely to make hotel reservations when reviews enhance their confidence and perceived benefits. This study contributes to the hospitality marketing literature by providing empirical evidence on the psychological mechanisms underlying digital review influence and offers managerial implications for hotel marketers in optimizing online reputation strategies.