Sekarsari, Meidiati
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ADAKAH NIAT MAHASISWA UNTUK BERWIRAUSAHA? (Studi Empirik pada Mahasiswa Universitas YARSI) Deviastri, Lily; Sekarsari, Meidiati
Jurnal Orientasi Bisnis dan Entrepreneurship (JOBS) Vol 2 No 2 (2021): DESEMBER 2021
Publisher : Lembaga Penelitian Universitas YARSI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33476/jobs.v2i2.2044

Abstract

Merujuk pada teori planned behavior, tujuan dari penelitian ini adalah untuk mengetahui niat berwirausaha pada mahasiswa dengan menggunakan uji regresi linear berganda. Sampel yang digunakan dalam penelitian sebanyak 281 mahasiswa yang terdiri dari mahasiswa fakultas ekonomi dan non ekonomi. Hasil menunjukkan bahwa dari tiga variabel yang diangkat – norma subjektif, sikap terhadap kewirausahaan dan control perilaku – norma subjektif memiliki pengaruh terbesar pada mahasiswa fakultas ekonomi, sementara sikap terhadap kewirausahaan menjadi yang terkuat pada mahasiswa fakultas non ekonomi. Namun demikian, baik pada mahasiswa fakultas ekonomi maupun non ekonomi, ketiga variabel tersebut memiliki pengaruh yang positif dan signifikan terhadap niat berwirausaha.
The Effect of Convenience and Security on Satisfaction with Customer Interest as Mediator Shadiba Maharani, Eureka; Sekarsari, Meidiati; Zhafiraah, Nazma Riska
Research of Economics and Business Vol. 2 No. 1 (2024): MARCH 2024
Publisher : SAN Scientific

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58777/reb.v2i1.207

Abstract

This research was conducted to determine the influence of perceived convenience and security on customer interest in using BNI mobile banking with customer satisfaction as a mediator. The sampling technique used is nonprobability sampling (purposive sampling) with a customer population of the BNI Kelapa Gading branch with a sample size of 100 respondents. This research uses an associative approach using the Path Analysis method and is calculated. The results of this research show that perceived convenience has a positive effect on interest in using mobile banking, security has a positive effect on interest in using mobile banking, perception of convenience has no effect on customer satisfaction, security has no effect on customer satisfaction, and interest in using mobile banking has a positive effect on customer satisfaction and interest in using mobile banking do not mediate perceptions of convenience and security on customer satisfaction. The managerial implication of this research is improving user experience. This implication can be through streamlining processes and a better understanding of user needs. Improved system security to show that perceived security influences customer satisfaction and increased communication and education through marketing campaigns that focus on security features and convenience in mobile banking applications.
The Role of Work Discipline, Islamic Work Ethics, Compensation in Shaping Job Satisfaction Among Muslim Employees Hilman, Muhammad Ferizqo; Sekarsari, Meidiati
Research of Islamic Economics Vol. 2 No. 2 (2025): JANUARY 2025
Publisher : SAN Scientific

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58777/rie.v2i2.378

Abstract

This study examines the impact of work discipline, Islamic work ethics, and compensation on the job satisfaction of Muslim employees in Tangerang City. Using a Saturated Sampling method, data were collected via a questionnaire and analyzed using the Partial Least Square Structural Equation Modeling (PLS-SEM) method. The findings reveal that work discipline, Islamic work ethics, and compensation each have a positive and significant effect on job satisfaction. These factors are shown to be highly effective in enhancing job satisfaction among employees. The managerial implications suggest that improving work discipline, fostering Islamic work ethics, and offering fair and competitive compensation can significantly boost job satisfaction. This study contributes by highlighting the importance of these variables in shaping employee satisfaction, specifically within the context of Islamic values. Moreover, the predictive model developed through PLS-SEM offers organizations practical insights into creating fair, consistent policies that align with Islamic principles to enhance workplace satisfaction. These findings underscore the value of integrating ethical and equitable practices to improve the job satisfaction of Muslim employees in Tangerang City.