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All Journal PERFORMA : Media Ilmiah Teknik Industri Jurnal Riset Bisnis dan Manajemen Tirtayasa
Kamsin, Daenulhay
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Economics, Econometrics & Finance Engineering Industrial & Manufacturing Engineering Social Sciences

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PENGARUH KOMPETENSI KARYAWAN DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN MELALUI MOTIVASI KERJA SEBAGAI VARIABEL INTERVENING (Studi Pada PT. Krakatau Bandar Samudera) Basori, Miftahul Ainun Naim; Prahyawan, Wawan; Kamsin, Daenulhay
Jurnal Riset Bisnis dan Manajemen Tirtayasa Vol 1, No 2 (2017)
Publisher : Faculty of Economics and Business - Universitas Sultan Ageng Tirtaysa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.48181/jrbmt.v1i2.3149

Abstract

Employee Performance PT. Krakatau Bandar Samudera in 2016 does not match the company target as stated in Work Plan and Corporate Budget (RKAP) year 2016. It can be caused by Employee Competency factor which still not yet reached the competency gap and Working Environment of company located in working area of port. The purpose of this study is to analyze the influence of Employee Competence and Work Environment on Employee Performance through work motivation as intervening variable. With the implementation of this research is expected to provide theoretical benefits for academics and practical for PT. Krakatau Bandar Samudera. This research method uses quantitative method by using deductive way of thinking, that is seeing pattern which is common to special. To achieve the expected research target, the researcher collected primary data with questionnaire technique of semantic differential to 83 respondents and data analysis technique with Partial Least Square (PLS) software. The result of the research shows that Employee Competence and Work Environment do not have an effect on Employee Performance directly but result show that there is influence after tested by intervening variable of Work Motivation.
Quantitative Strategic Planning Matrix Pemasaran Air Minum dalam Kemasan Wahyuni, Nuraida; Kamsin, Daenulhay; Febianti, Evi; Bimantara, Gusti Imam
Performa: Media Ilmiah Teknik Industri Vol 19, No 1 (2020): Performa: Media Ilmiah Teknik Industri
Publisher : Industrial Engineering, Faculty of Engineering, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/performa.19.1.40996

Abstract

Besarnya permintaan air minum dalam kemasan (AMDK) di Indonesia, mendorong produksi air minum dalam kemasan yang beraneka ragam. Selain merek yang sudah terbiasa ditemui oleh masyarakat, di beberapa daerah mempunyai produk air minum dalam kemasan sendiri, seperti produk air minum Baros, yang terdapat di Serang, Banten. Agar dapat bersaing dengan para kompetitor, produk Baros harus menetapkan suatu strategi pemasaran. Tujuan dari penelitian ini adalah menentukan strategi pemasaran yang efektif. Untuk menentukan strategi mana yang dipilih, penulis menggunakan QSPM dan AHP. Hasil penelitian didapatkan bahwa dari kombinasi 6 kesempatan, 6 ancaman, 10 kekuatan dan 5 kelemahan, didapatkan 5 strategi taktis. Hasil dari QSPM dan AHP menyatakan strategi kedua yaitu meningkatkan akses penjualan melalui media sosial yang paling efektif dilakukan sebagai prioritas.
Co-Authors Basori, Miftahul Ainun Naim Bimantara, Gusti Imam Evi Febianti Nuraida Wahyuni Prahyawan, Wawan