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ETIKA BISNIS KAUM SANTRI: STUDI KONSEP AKHLAQ MUAMALAH PENDIDIKAN PESANTREN DALAM KAJIAN KITAB IHYA’ ULUMUDIN Atho'illah, Akh. Yunan
Oeconomicus Journal of Economics Vol. 1 No. 1 (2016): [Desember] Edisi 1
Publisher : Program Studi Ilmu Ekonomi UIN Sunan Ampel Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (852.448 KB) | DOI: 10.15642/oje.2016.1.1.99 - 122

Abstract

Akhlak luhur merupakan cerminan etika, hal tersebut merupakan indikator hadirnya agama dalam perasaan masing-masing santri pesantren, dewasa ini pesantren tidak hanya mendidik para santrinya dalam ber-tafaquh fiddin (mumpuni dalam agama), akan tetapi juga ber-tafaqquh fi tujjar (mumpuni dalam berdagang) sebuah konstruk kesadaran santri bahwa fondasi ekonomi (ketrampilan berbisnis) menjadi dasar pengembangan keilmuan yang ia miliki. Pertumbuhan bisnis santri dewasa ini diprediksi salah satunya lantaran kepercayaan masyarakat terhadap insan santri yang dikenal memegang teguh etika, dasar berpikir etik ala santri dalam dunia bisnis inilah yang disebut sebagai konsep akhlaq muamalah santri. Hal tersebut tak lepas dari pembelajaran akhlaq dari sang kiai kepada para santri, setidaknya melalui media pembelajaran kitab induk akhlaq karya Ghazali yaitu Ihyaâ?? ulumudin, dari kitab tersebutlah kemudian beberapa pokok pemikiran Ghozali menjadi dasar pemikiran dan pandangan kaum santri dalam menerapkan etika dalam berbisnis, Adapun pokok padangan etika bisnis itu tertuang dalam ihyaâ?? tentang modal berbisnis, dimana modal tersebut tidak hanya harta, dan pengetahuan berniaga, akan tetapi agama harus pula menjadi modal dalam berbisnis. Dan untuk mencapai target maksimal dalam berbisnis.
Implementation of Sharia Marketing to increase Millennial Interest in Financing: Evidence on BSI Dharmawangsa Branch Office Yudha, Ana Toni Roby Candra; Zulfiah, Hilya; Atho'illah, Akh. Yunan
Etihad: Journal of Islamic Banking and Finance Vol. 4 No. 1 (2024)
Publisher : Institut Agama Islam Negeri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21154/etihad.v4i1.8583

Abstract

Bank Syariah Indonesia (BSI provides BSI Griya Simuda financing that has been tailored to the needs and abilities of the millennial generation. Marketing carried out in Islamic financing must be in accordance with the provisions of Islamic sharia. So this research aims to find out the implementation and evaluation of online and offline sharia marketing in increasing millennial interest in financing of BSI Griya Simuda.. Research Methods: This research approach uses a qualitative approach, by analysing data obtained from interviews, observation and documentation. Results:  The results of this research show that in marketing BSI Griya Simuda financing in managerial and operational had carried out online and offline have applied the principles of sharia marketing and the characteristics of sharia marketing, namely theistic (rabbaniyyah), ethical (akhlaqiyyah), realistic (al-waqiyyah) and humanitis (al-insaniyah). Conclusion:Then the results of the evaluation found that the millennial generation's interest in BSI Griya Simuda financing is good, but in marketing there are obstacles and challenges, namely there are still efforts to compare conventional banks with Islamic banks in terms of prices and products. 
Implementation of Sharia Marketing to increase Millennial Interest in Financing: Evidence on BSI Dharmawangsa Branch Office Yudha, Ana Toni Roby Candra; Zulfiah, Hilya; Atho'illah, Akh. Yunan
Etihad: Journal of Islamic Banking and Finance Vol. 4 No. 1 (2024)
Publisher : UIN Kiai Ageng Muhammad Besari Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21154/etihad.v4i1.8583

Abstract

Bank Syariah Indonesia (BSI provides BSI Griya Simuda financing that has been tailored to the needs and abilities of the millennial generation. Marketing carried out in Islamic financing must be in accordance with the provisions of Islamic sharia. So this research aims to find out the implementation and evaluation of online and offline sharia marketing in increasing millennial interest in financing of BSI Griya Simuda.. Research Methods: This research approach uses a qualitative approach, by analysing data obtained from interviews, observation and documentation. Results:  The results of this research show that in marketing BSI Griya Simuda financing in managerial and operational had carried out online and offline have applied the principles of sharia marketing and the characteristics of sharia marketing, namely theistic (rabbaniyyah), ethical (akhlaqiyyah), realistic (al-waqiyyah) and humanitis (al-insaniyah). Conclusion:Then the results of the evaluation found that the millennial generation's interest in BSI Griya Simuda financing is good, but in marketing there are obstacles and challenges, namely there are still efforts to compare conventional banks with Islamic banks in terms of prices and products.