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CHARACTERISTIC OF LINGUISTIC LANDSCAPE: A CASE STUDY OF HIGH EDUCATION SCHOOL IN TANJUNGPINANG Rahmansah, Abdu; Anjaru, Abrar Octavirandra; Azim, Ayattullah Muhaddis; Pauziansah, Eki; Arsy, Muhammad; Meilando, Timoti; Askurny, Nana Raihana
Teaching English and Language Learning English Journal Vol. 5 No. 2 (2025): July
Publisher : Fakultas Keguruan dan Ilmu Pendidikan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/telle.v5i2.8438

Abstract

Landscape linguistics is a part of sociolinguistics that discusses how language is used and displayed in public places, and how it can indicate cultural identity, power relations, and communication purposes. This study aims to identify the linguistic characteristics found on boards and signs in the higher school environment in Tanjungpinang, and Tanjungpinang is known to have a strong Malay culture. The focus of this research includes language and phrase structure, layout and communication function of the linguistic signs found. This research uses qualitative description method with data collection techniques in the form of observation, documentation and note-taking. Documentation is done by taking photos as the main tool, then further analyzed based on language version (monolingual, bilingual, and multilingual). The results showed that most of the advertisements were bilingual, namely with Indonesian - English and on the intitution signage it showed that most were bilingual by using Indonesian = Malay. This study concludes that the linguistic landscape in the high school environment in Tanjungpinang reflects the existence of multilingualism and identity representation in the educational public space at the high school in Tanjungpinang.
The Use of Acronyms in Study Courses: a Linguistic Research in Tanjungpinang Cahyani, Raden Roro Priscylla Dwi; Askurny, Nana Raihana; Melvina, Rere; Wulandari, Tiara Aprillia; Fatika, Sandia; Elvitriana, Elvitriana; Andri, Andri
Jurnal Sasindo UNPAM Vol. 13 No. 1 (2025): Sasindo Unpam
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/sasindo.v13i1.51-60

Abstract

This research examines the use of acronyms in naming non-formal education institutions, specifically course institutions, in Tanjungpinang City as part of the urban linguistic landscape.. Using a descriptive qualitative approach, data was obtained through observation and visual documentation of publicly visible signage of primary and secondary educational institutions. The collected data were then analyzed thematically to identify patterns in acronym usage and their symbolic meanings.  The results show that acronyms are used not only for linguistic efficiency, but also as a branding strategy that represents a professional, modern and global identity. The majority of acronyms consist of three to four letters and are dominated by English, reflecting the institution's international orientation. This prominence of English acronym in Tanjungpinang’s educational landscape underscores a growing global outlook and a strategic effort to enhance institutional recognition and apple beyond local boundaries. However, without additional explanation, the use of acronyms as branding tools can cause ambiguity and weaken their function as identity markers. . Therefore, the integration of visual elements and descriptive captions is essential for acronyms to be effective as identification and marketing tools. These findings enrich the study of the linguistic landscape in the context of non-formal education in Tanjungpinang.