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CANVAS BUSINESS STRATEGY IN THE APPLICATION OF LOCAL CREDITS IN BANK BCA Tirtayasa, Yohan
Dinasti International Journal of Management Science Vol. 1 No. 6 (2020): Dinasti International Journal of Management Science (July - August 2020)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijms.v1i6.394

Abstract

In meeting the needs of additional funds, BCA has taken into account the needs of customers; provided in the form of credit facilities. The business model of this local credit facility has been well thought out so as to make this facility in demand among customers. Analysis uses 9 business model segments ranging from determining customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure. These 9 segments will be interrelated to support BCA as a whole and in line with the vision, mission, values, needs and other activities of BCA.
PERFORMANCE MEASUREMENT AND BUSINESS STRATEGY THROUGH BALANCE SCORECARD APPROACH AND SWOT ANALYSIS (STUDY AT PT. INTI NUSA PERMATA) Tirtayasa, Yohan; Shilul Imaroh, Tukhas
Dinasti International Journal of Management Science Vol. 3 No. 1 (2021): Dinasti International Journal of Management Science (September - October 2021)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijms.v3i1.988

Abstract

The purposes of this research were to determine the company's performance as measured by the Balanced Scorecard approach, as well as to make recommendations for strategy to enhance the company's performance in developing PT. Inti Nusa Permata based on SWOT analysis. The data analysis technique was carried out by SWOT analysis and the preparation of a balanced scorecard matrix which is measured into 4 perspectives, namely financial perspective, customer perspective, internal business process perspective, and growth and learning perspective. The study's findings suggest that the company is performing well in terms of customer satisfaction, internal business processes, and growth and learning. However, PT. Inti Nusa Permata's financial performance is poor, particularly in terms of short-term financial capacity. The results of the balanced scorecard approach used to assess the company's performance reveal that PT. Inti Nusa Permata has a very good performance. The company's strategy mapping demonstrates that PT. Inti Nusa Permata is in quadrant I, adopting the S-O (Strength-Opportunity) method, which aims to leverage on existing opportunities by utilizing the company's strengths.