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Determinan Keputusan Pembelian Pelanggan Berdasarkan Kepercayaan dan Kemudahan Melalui Aplikasi Shopee Harun, Ahmad; Ayu Salmah, Ninin Non
Jurnal Media Wahana Ekonomika Vol 17, No 2 (2020): Jurnal Media Wahana Ekonomika, Juli 2020
Publisher : Universitas PGRI Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31851/jmwe.v17i2.4318

Abstract

ABSTRAK Tujuan dari penelitian ini adalah untuk  mengetahui determinan keputusan pembelian pelanggan berdasarkan kepercayaan dan kemudahan melalui aplikasi Shopee pada Mahasiswa Fakultas Ekonomi Universitas PGRI Palembang. Populasi penelitian adalah Mahasiswa Fakultas Ekonomi Universitas PGRI Palembang yang pernah menggunakan dan berbelanja melalui aplikasi  Shopee. Sampel penelitian adalah Mahasiswa  Fakultas Ekonomi Universitas PGRI Palembang yang pernah menggunakan dan berbelanja melalui aplikasi  Shopee minimal 3 kali yaitu sebanyak 89 mahasiswa. Teknik pengambilan sampel adalah sampel sensus. Jumlah responden adalah 89 orang. Metode yang digunakan dalam penelitian ini adalah metode kuantitatif karena data penelitian berupa angka dan analisis data bersifat statistik inferensial.  Data yang  digunakan adalah data primer. Teknik pengumpulan data adalah observasi, wawancara dan kuisioner. Jawaban responden terhadap pertanyaan dalam media kuesioner diukur dengan skala Likert. Teknik analisis data adalah regresi linier berganda, koefisien determinasi, uji hipotesis dengan uji F dan uji t. Hasil penelitian adalah 1)secara simultan, kepercayaan dan kemudahan berpengaruh signifikan terhadap keputusan pembelian online Mahasiswa Fakultas Ekonomi Universitas PGRI Palembang melalui aplikasi Shopee 2)secara parsial kepercayaan berpengaruh signifikan terhadap keputusan pembelian online Mahasiswa Fakultas Ekonomi Universitas PGRI Palembang melalui aplikasi Shopee dan 3)secara parsial kemudahan berpengaruh signifikan terhadap keputusan pembelian online Mahasiswa Fakultas Ekonomi Universitas PGRI Palembang melalui aplikasi Shopee. Kata kunci : Kepercayaan, Kemudahan, Keputusan Pembelia                                                 ABSTRACTThe purpose of this study was to determine the determinants of customer purchasing decisions based on trust and convenience through the Shopee application in the Faculty of Economics, University of PGRI Palembang Students. The study population was students of the Faculty of Economics, PGRI Palembang University who had used and shopped through the Shopee application. The research sample is the Faculty of Economics, Palembang PGRI University students who have used and shop through the Shopee application at least 3 times, as many as 89 students. The sampling technique is census sampling. The number of respondents was 89 people. The method used in this study is a quantitative method because the research data in the form of numbers and data analysis are inferential statistics. The data used are primary data. Data collection techniques are observation, interview and questionnaire. Respondents' answers to questions in the questionnaire media are measured by a Likert scale. Data analysis techniques are multiple linear regression, coefficient of determination, hypothesis testing with the F test and t test. The results of the study are 1) simultaneous, trust and convenience have a significant effect on the online purchasing decisions of the Faculty of Economics Students of the University of PGRI Palembang through the Shopee application 2) partially trust has a significant effect on the online purchasing decisions of the Faculty of Economics Students of the University of PGRI Palembang through the Shopee application and 3) partial ease significantly influence online purchasing decisions of the Faculty of Economics, PGRI Palembang University through the Shopee application.Keywords: Trust, Ease, Supervisory Decision
The Impact of Islamic Human Development Index and Fiscal Decentralization on Poverty Levels in North Sumatra Harun, Ahmad; Zakik, Zakik; Kurniasari, Widita
MediaTrend Vol 20, No 1 (2025): MARET
Publisher : Trunojoyo University of Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/mediatrend.v20i1.30266

Abstract

This study aims to analyze the influence of the Islamic Human Development Index (IHDI) and Fiscal Decentralization on Poverty Levels in Districts/Cities in North Sumatra Province during 2016-2022. The research method uses explanatory research with quantitative data to estimate the influence of dependent variables (IHDI and Fiscal Decentralization) on the Poverty variable. The calculation of the IHDI variable uses the theory and model of Maqashid Syari'ah. The results of this study include is the Islamic Human Development Index (IHDI) has a negative and significant effect on poverty at a 95 percent confidence level in districts/cities in North Sumatra province during 2016-2022. Government spending in the education and health sectors has a negative and significant effect at the 95 percent confidence level. In comparison, government spending in the social sector has a negative but not significant effect at the 95 percent confidence level on poverty in districts/cities in North Sumatra province during 2016-2022. 3). The magnitude of the influence between all variables used, namely; Islamic Human Development Index (IHDI), government spending on education, government spending on health and government spending on social issues on poverty, is 92.78 percent and the remaining 8.22 percent is influenced by other variables that are not analyzed in this study.
Sistem Deteksi Perokok di Area Publik Menggunakan YOLOv8 Harun, Ahmad; Fariza, Arna; Setiawardhana, Setiawardhana
JEPIN (Jurnal Edukasi dan Penelitian Informatika) Vol 11, No 2 (2025): Volume 11 No 2
Publisher : Program Studi Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jp.v11i2.94182

Abstract

Merokok merupakan salah satu penyebab utama kematian yang dapat dicegah, baik bagi perokok aktif maupun pasif. Paparan asap rokok, bahkan dalam jumlah kecil, tetap berbahaya dan menimbulkan dampak serius, terutama bagi anak-anak. Meskipun berbagai regulasi telah diterapkan untuk melarang aktivitas merokok di ruang publik, seperti Perda Kota Medan No. 3 Tahun 2014, implementasinya masih menghadapi tantangan seperti keterbatasan anggaran, lemahnya pengawasan, dan rendahnya kesadaran masyarakat. Penelitian ini mengusulkan sistem deteksi perokok berbasis deep learning menggunakan model YOLOv8 untuk mendeteksi keberadaan aktivitas merokok dalam video pengawasan. Lima varian model YOLOv8 diuji, yaitu YOLOv8n, YOLOv8s, YOLOv8m, YOLOv8l, dan YOLOv8x. Hasil pelatihan menunjukkan bahwa YOLOv8m dan YOLOv8l memperoleh nilai mAP tertinggi sebesar 0,987. Namun, pada pengujian implementasi menggunakan video CCTV Full HD dengan ketinggian kamera 2 meter dan jarak maximal 3 meter, YOLOv8s menunjukkan performa terbaik dengan akurasi 100% pada pencahayaan baik dan 95% pada pencahayaan kurang, serta kecepatan inferensi yang lebih tinggi. Dengan demikian, YOLOv8s merupakan varian model yang paling optimal untuk implementasi sistem deteksi perokok di ruang publik.