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EFFECTIVENESS OF PONTIANAK CITY GOVERNMENT INNOVATION POLICY BISNIS CAKEP LALU LINTAS LANCAR AND GOVERNMENT AND SMART CITY LANDMARK Ul Qadri; Verdico Arief
Journal Ilmu Sosial, Politik, dan Ilmu Pemerintahan Vol. 7 No. 2 (2018): (8)
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Palangka Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (484.9 KB)

Abstract

Pontianak is one of the regions that get appreciation from the Government of the Republic Indonesia on various creation innovation program policy in public administration sector. Among the products in the field of innovation is the application bisnis cakep lalu lintas lancar (BCL) and application government and smart city landmark (Gencil). Both applications are used Pontianak City Government to manage the government and public service. All policies or programs implemented by the government must be effective. However, to produce a product effectiveness of a policy or program should do some research. For that we need research that focuses in measuring about how effectiveness of Pontianak City government innovation policy bisnis cakep lalu lintas lancar and government and smart city landmark. This research is conducted qualitatively with the aim to find and search data and information in depth related to how big the effectiveness of product created. Thus will be known how the level of effectiveness of a policy or program that has been implemented by the government of Pontianak City.
Fungsi Pelacakan Alumni Guna Meningkatkan Mutu Pendidikan Endang Wahyuni; Ade M. Yuardani; Verdico Arief
Eksos Vol 14 No 1 (2018): Eksos
Publisher : Jurusan Akuntansi Politeknik Negeri Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31573/eksos.v14i1.75

Abstract

The function of alumni tracking or commonly called tracer study to improve the quality of education is a research that intends to know how far the role and influence and how the implementation of taracer study activities in order to improve the quality of education. This research takes case study in Study Program D-IV Public Administration State Polytechnic of Pontianak. The research of alumni tracking function to improve the quality of education is done qualitatively. This is done so that researchers can get actual and indepth data about the function of the alumni tracking activities. Whether the alumni tracking activity has a positive benefit or just the opposite. From the results of research that has been done got the results that the actual implementation of alumni tracking activities have quite a variety of functions. As well as promotional media or a means to introduce institutions to the wider community, establishing good relationships between alumni and institutions, a reference for institutions in preparing accreditation forms as well as a reference evaluation of the learning curriculum for the institution concerned.
Effectiveness of Pontianak City Government Innovation Policy Bisnis Cakep Lalu Lintas Lancar and Government and Smart City Landmark Ul Qadri; Verdico Arief
Journal Ilmu Sosial, Politik dan Pemerintahan Vol. 7 No. 2 (2018): JISPAR
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Palangka Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37304/jispar.v7i2.964

Abstract

Pontianak is one of the regions that get appreciation from the Government of the Republic Indonesia on various creation innovation program policy in public administration sector. Among the products in the field of innovation is the application bisnis cakep lalu lintas lancar (BCL) and application government and smart city landmark (Gencil). Both applications are used Pontianak City Government to manage the government and public service. All policies or programs implemented by the government must be effective. However, to produce a product effectiveness of a policy or program should do some research. For that we need research that focuses in measuring about how effectiveness of Pontianak City government innovation policy bisnis cakep lalu lintas lancar and government and smart city landmark. This research is conducted qualitatively with the aim to find and search data and information in depth related to how big the effectiveness of product created. Thus will be known how the level of effectiveness of a policy or program that has been implemented by the government of Pontianak City.
IMPLEMENTATION OF GREEN MARKETING STRATEGIES PT DAYA KHARISMA UTAMA (SUZUKI PONTIANAK) Bima Julianto Pradana; Verdico Arief
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 11 (2025): OCTOBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i11.1238

Abstract

The decline in conventional car sales, coupled with the growing consumer preference for environmentally friendly vehicles, has encouraged automotive companies to adopt sustainable marketing strategies. This study examines the implementation, challenges, and solutions of green marketing strategies in the sales of the Suzuki New XL7 Alpha Hybrid at PT Daya Kharisma Utama (Suzuki Pontianak). A descriptive qualitative method was employed, using guided interviews and documentation to explore the company’s practices and experiences. The findings reveal that green marketing was implemented through canvassing programs, database utilization, digital marketing, exhibitions, electronic media, mediators and referrals, and showroom activities. Key challenges included budget limitations, suboptimal showroom locations, low consumer awareness, limited human resources, and gaps between planning and execution. To address these issues, the company optimized human resources, collaborated with external stakeholders, provided flexible test drives, enhanced internal education, and strengthened marketing communications. Overall, the study highlights the importance of cross-functional collaboration and continuous innovation in improving the effectiveness of green marketing strategies. The research contributes theoretically to the body of knowledge on green marketing in the automotive sector and offers practical implications for companies aiming to strengthen the competitiveness of environmentally friendly products.
OBSTACLES AND CHALLENGES IN THE CONSTRUCTION OF THE REGIONAL HOUSE OF REPRESENTATIVES BUILDING IN KUBU RAYA REGENCY Nila Karmila; Verdico Arief
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 5 No. 5 (2025): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v5i5.4461

Abstract

This study examines the obstacles and challenges in the construction of the Kubu Raya Regency Regional People's Representative Council (DPRD) building, which has not yet been realized. This phenomenon is interesting to study because the Kubu Raya Regency DPRD has been renting a building since 2007, and construction is still planned until 2025. The method applied uses a qualitative approach, with data collection techniques including observation, interviews, and documentation studies. In this study, it refers to Bratakusumah's development planning theory as guidance, which includes five indicators of the success of a development project, namely the Presence of Assumptions Based on Facts, the Presence of Alternatives or Choices as the Basis for Determining Activities to be Carried Out, and the Presence of Goals to be Achieved, Predictive in nature as a step to anticipate possibilities that may affect the implementation of development, there is also a policy as the result of a decision that must be implemented. Research results indicate that the cause is the lack of commitment from the Regent of Kubu Raya Regency. In addition, another factor that affects it is the absence of a budget to realize the construction of the building.
CHALLENGES OF REGIONAL GOVERNMENT IN IMPLEMENTING REGIONAL AUTONOMY IN INDONESIA Verdico Arief; Andjani Trimawarni; Muhammad Rachimoellah
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 5 No. 6 (2025): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v5i6.4489

Abstract

Since the 1998 reforms, 12 new provinces have been established in Indonesia. Currently, in 2025 Indonesia has 38 provinces. The establishment of these new autonomous regions aims to accelerate development, ensure equitable distribution, and improve public welfare. However, many new autonomous regions have failed to achieve these goals, and their presence has become a burden on the central government because they are deemed incapable of developing independently. This study attempts to examine the factors that hinder the independent development of new autonomous regions. This study used a systematic literature review technique. The results revealed that the majority of problems experienced were due to limited resources. This issue was still found even though these new autonomous regions had previously conducted academic studies to assess their feasibility. Consequently, the central government of the Republic of Indonesia had to provide subsidies to support the operational activities of these autonomous regions.