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p-Index From 2021 - 2026
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All Journal Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Hao, Dong
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Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice

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Social Media and General Elections in Malaysia 2018 and Indonesia 2019 Fadillah, Dani; Lin, Luo Zheng; Hao, Dong
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 4 No. 1 (2019): June 2019 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v4i1.255

Abstract

In 2018 and 2019, Malaysian and Indonesian eligible voters cast their ballots  for prime minister and president and vice president respectively.  Especially in Indonesia, the eligible voters also  elected members of the Regional Representative Council,   the  House of Representatives,  Provincial Legislative Council and District/Municipal Legislative Council. Prior to the polls, the issue of who would run for presidency and vice presidency had become a hot and interesting topic of conversation among Indonesian citizens, with many of them using social media to express it. However, when the society talked too much about politics on the cyber media, the problem is whether they could come up with constructive rather than destructive content of discussion without destroying democracy.  The methodology of this research is library research in which the author collected a number of library materials containing in-depth study of a subject, and found relevant keywords in the catalogs, indexes, search engines, and various scientific journals. The newer the sources, the more up-to-date references and quotations will be.  To search a database effectively, the author started the search by finding keywords, seeking relevant records, and then narrowing  the keywords to focus on the search. The author later evaluated carefully each source found.
The New Strategy of Nike Corporate Communication in Efforts to Build a New Corporate Image Fadillah, Dani; Hao, Dong; Long, Bai
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 6 No. 2 (2021): December 2021 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v6i2.549

Abstract

This study aims to examine the uniqueness of the corporate communication carried out by Nike when the well-known brand competes to sign a contract with athletes who reach  their peak performance to promote its  apparel. However, Nike signs contracts with players when they are still rising stars and then leaves them.  Nike does something that well-known brands do not usually do. Normally, they compete to attract stars who are in their golden age. This research was conducted using a qualitative approach through case study research. The materials of  this research were obtained by conducting a literature review, matters related to the Nike author's boredom collected from various sources, and  reviewed using corporate communication logic. The results of  this study indicate that Nike's steps are aimed at creating a new impression without leaving the old self-image.
Co-Authors Lin, Luo Zheng Long, Bai